Instant Age Rewind Eraser Treatment Makeup - Foundation - Maybelline

Instant Age Rewind® Eraser Treatment Makeup Creamy Ivory

Instant Age Rewind® Eraser Treatment Makeup is rated 3.5 out of 5 by 155.
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This super concentrated anti-aging foundation is infused with goji berry and collagen to tighten and improve skin elasticity.

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$12.99 MSRP

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12 SUPER-SATURATED SHADES

  • Creamy Ivory
    120
  • Buff Beige
    130
  • Classic Ivory
    150
  • Nude
    190
  • Creamy Natural
    200
  • Sandy Beige
    220
  • Pure Beige
    250
  • Buff
    260
  • Creamy Beige
    290
  • Medium Beige
    300
  • Honey
    320
  • Tan
    340

Why you'll love it

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.

What it is

Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

Benefits

Seven years of research and three patents combine in this anti-aging treatment makeup. This micro-correcting foundation features goji berry, collagen, and an exclusive applicator. Easily apply the foundation to cover dark circles, fine lines, and age spots

How to use/apply

Step 1. Twist in the direction of arrows until the foundation is visible on the sponge (it may take some turns on the first use). Step 2. Using the applicator, apply foundation directly to face, blending in an outward motion. Step 3. The applicator is protected by an anti-microbial system. To clean, wipe off excess with a dry tissue only. Do not wet.
Active Ingredient: Octinoxate 7.5%. Inactive Ingredients: Cyclopentasiloxane, Water, Dimethicone Crosspolymer, Glycerin, Isotridecyl Isononanoate, Peg-9 Polydimethylsiloxyethyl Dimethicone, Disteardimonium Hectorite, Phenoxyethanol, Peg-10 Dimethicone, Hydrolyzed Wheat Protein/Pvp Crosspolymer, Disodium Stearoyl Glutamate, Chlorphenesin, Methylparaben, Lycium Barbarum Fruit Extract, Acrylates Copolymer, Potassium Sorbate, Ethylparaben, Tocopherol Ascorbyl Palmitate, Panthenol, Peg-9, Aluminum Hydroxide, Citric Acid, Sodium Pca, Urea, Trehalose, Polyquaternium-51, Soluble Collagen, Sodium Hyaluronate. [+/=- May Contain: Iron Oxides, Titanium Dioxide, Mica.]

This is my miracle make-up

I have been using age rewind foundation medium beige #300, what shade would that be in the Fit me line?

Asked by: Marie58
Hi Marie58! We suggest you try the shade 322 Warm Honey or 330 Toffee. We hope one of these work well!
Answered by: Maybelline Consumer Care
Date published: 2018-08-06

I love the convenience of the Age Rewind Foundation, however the darkest shade in my area that I can find is a medium beige. I notice your color shade chart shows two darker shades.... That should all be available!!! Suggestions?? 

Asked by: PurpleP
Hello! If you can't find your shade in stock at one of your local retailers, we suggest adding the item to your cart and see which of our online retailers have it in stock!
Answered by: Maybelline Consumer Care
Date published: 2018-08-03

I would love to know the name of the foundation shades only with YELLOW undertone :) thank you!!

Asked by: ericka Luna
Hi ericka! It is very difficult for us to help determine what your exact shade is over this kind of communication. That is why we have provided an online shade selector that can help take the guess work out of finding your perfect shade! Check it out here: https://www.maybelline.com/collections/fitme/foundation-match-finder
Answered by: Maybelline Consumer Care
Date published: 2018-07-12

What kind of coverage does this offer? Also how does this foundation work with primers and/or moisturizers?

Asked by: Meagane2001
I have really dry skin. I moisturize and then use my baby skin primer and It works well for me. Im 40 and have used the age rewind line since my 20s. Absolutely love this line.
Answered by: Tonie77
Date published: 2018-07-01

Is this product waterproof?

Asked by: Affu
Hi! This product does not claim to be waterproof. Thanks so much for your interest!
Answered by: Maybelline Consumer Care
Date published: 2018-10-14

Hi! Is this product waterproof?

Asked by: Affu
Hello! This product does not claim to be waterproof. Thanks for your question!
Answered by: Maybelline Consumer Care
Date published: 2018-06-29

This used to be my favourite product as it didn’t upset my rosacea but doesn’t seem to have been available at my local store in the UK for ages. Has it. Been discontinued and, if so, is there a similar alternative?

Asked by: 99jools
Hi 99jools! Thank you for reaching out to the Consumer Care Center USA. Unfortunately, we only have information on products in the United States. Currently, we do offer our Instant Age Rewind Eraser Treatment Makeup here in the states. We do not have any information if it is available in the UK and we suggest contacting our team located in the UK. We apologize for the inconvenience and hope this information helps!
Answered by: Maybelline Consumer Care
Date published: 2018-06-26

What is the lightest shade that has a neutral undertone?

Asked by: et123
Hello! We would suggest you try the shade 130 Buff Beige. We hope this was helpful!
Answered by: Maybelline Consumer Care
Date published: 2018-06-08

I use Age Rewind Eraser for Dark Circles in Medium 130. What color best matches that shade in the Instant Age Rewind Eraser Makeup? I purchased the Pure Beige 250 and Sandy Beige 220 and BOTH were too orange and did not work.  Thanks. 

Asked by: LLBC
Hi there! Shade #200 Creamy Natural will have more neutral undertones then the previous ones you have tried, so perhaps this would be a good match for you. We hope you give it a try!
Answered by: Maybelline Consumer Care
Date published: 2018-07-01

What shade of this makeup would be comparable to Loreal Ideal Balance- shade Buff #310? Thanks.

Asked by: Maryyh
Hi there! Unfortunately we do not have comparison for this product. We suggest bringing your current foundation shade to one of our partnered retailers and comparing the two shades in person for the most accurate choice. We appreciate your interest in Maybelline.
Answered by: Maybelline Consumer Care
Date published: 2018-05-23

What do you consider the lightest shade with pink undertones? My last tube seemed to turn orangey as it aged is this normal?

Asked by: mt mom
Hello! We would suggest checking out shade #150 Classic Ivory or #120 Creamy Ivory. We hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2018-05-21

Hi,  I bought the instant age rewind dark circle eraser in light/pale. I am trying to find the instant age rewind foundation (in the similar applicator with the sponge) that would match that color. Is there anyway to find out which shade would work? 

Asked by: Kall
Hello! Based on your current shade we would suggest trying shade #120 Classic Ivory. We hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2019-04-24

Have you discontinued foundation for people of color? I have been looking for the age rewind cocoa and can't find it anywhere. Not even on your site.

Asked by: Monique72
Hello! Unfortunately we do not have the shade Cocoa in this foundation; however, we have a wide range of shades for darker complexions in various other foundations such as our SuperStay Full Coverage Foundation, our Fit Me Foundations and our Dream foundation products. We hope you give these a try!
Answered by: Maybelline Consumer Care
Date published: 2018-05-18

Could I get a replacement applicator?

Asked by: Jules4749
Hi there! Unfortunately we do not have replacement products to send out here but if you are having an issue with a recent purchase feel free to give us a call at 800-944-0730 M-F 9:00 AM-5:30 PM EST. We look forward you assisting!
Answered by: Maybelline Consumer Care
Date published: 2018-04-16

if I use the age rewind concealer in light beige, what colour do you recommend for this product? (what colour is most similar?)

Asked by: amylou
Hi amylou! You have reached the Maybelline team in the United States. Our products and shades vary from country to country. For further assistance and more accurate information regarding products in your country, please contact the team from your country: https://www.maybelline.com.au/
Answered by: Maybelline Consumer Care
Date published: 2018-03-30

Hi I am using Fit Me foundation #310 Sun Beinge. I am using fit me concealer Medium #25 which seems to be light for me. Can you suggest the shades of both FIt me and age rewind concealer that I should be trying out.

Asked by: Aashima
Hi Aashima! Thank you for your interest in our products. It is difficult recommending a shade based on this type of communication, however, we suggest the Instant Age Rewind Concealer in the shade Sandy Beige 220 if the 310 Sun Beige is a good shade for you. We suggest bringing your foundation with you to the store to compare colors. Hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2018-03-19

Did you stop using the shade suntan? Where can l get any? 

Asked by: Ramblerslady
Hi there! Our current shades for this product are all listed on our website. You can utilize our Store Locator function to help find a shade in your area. Thank you for your question!
Answered by: Maybelline Consumer Care
Date published: 2018-03-22

Why can't you find tan in stores?

Asked by: Rachul
Hi Rachul! Thank you for reaching out to us about our Instant Age Rewind Eraser Treatment Makeup. This shade is available in stores, but may not be in stock. Please use our store locator on our website in order to find stores near you that are selling this shade in this product. You can visit the store locator by clicking the following link: https://www.maybelline.com/store-locator?upc=041554220070
Answered by: Maybelline Consumer Care
Date published: 2017-12-29

where can I get the 340 tan instant rewind treatment makeup in what stores if its is still made.

Asked by: nanny
Hi Nanny! Our Instant Age Eraser Treatment Makeup in the shade 340 Tan has been discontinued. We're sorry for any inconvenience. We would recommend checking out our current products and shades and hope you find a replacement for your old favorite soon.
Answered by: Maybelline Consumer Care
Date published: 2018-04-29

DO YOU NOT MAKE THE INSTANT AGE REWIND ERASER TREATMENT MAKEUP IN SHADE 340 TAN

Asked by: nanny
Hi Nanny! Our Instant Age Eraser Treatment Makeup in the shade 340 Tan has been discontinued. We're sorry for any inconvenience. We would recommend checking out our current products and shades and hope you find a replacement for your old favorite soon.
Answered by: Maybelline Consumer Care
Date published: 2018-04-29

When can we expect to see better packaging?

Asked by: skinnybpage
Hi skinnybpage! We will pass your comments on to the rest of the team!
Answered by: Maybelline Consumer Care
Date published: 2018-04-29

Which color foundation is most similar to light pale in the concealer version?

Asked by: makeupgeek1
Hello there! The lightest color we have in this foundation is Creamy Ivory 120. We hope this is helpful!
Answered by: Maybelline Consumer Care
Date published: 2018-04-29

Is this product vegan? i.e. I would like to know if there is any animal ingredient in this product. If so, which animal?

Asked by: ashi
Hello Ashi! We want to assure you that we are committed to upholding the highest standards of safety and quality for all the products it makes and sells. Each and every ingredient used in our products, regardless of the country of origin, has been thoroughly reviewed and tested by our internal safety team made up of toxicologists, clinicians, pharmacists and physicians. Cosmetic and personal care products may contain ingredients derived from animal sources such as lanolin and honey. Our products do not contain ingredients derived from bovine (beef) or porcine (pork) sources; we may use ingredients derived from fish and insects. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient. Hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2018-05-20

I wear 250 pure beige instant age rewind foundation what color is good to use for dark circles under the eye in the concealer

Asked by: Blue angle
Hello there Blue Angle! It is challenging to find an exact shade match based on this type of communication. Based on what we can see, we suggest taking a look at the shade Medium in our Instant Age Rewind Dark Circle Eraser Treatment Concealer. Hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2017-10-25

When will Maybelline start introducing darker shades?

Asked by: cathyinmarin
Hi there! Thank you for inquiring about Maybellines Instant Age Rewind Foundation. At this time, we do not have any prepared information regarding new shades, however, we will pass on your suggestion to the rest of our team. We hope that this helps!
Answered by: Maybelline Consumer Care
Date published: 2018-03-30

why cant I find age rewind eraser in 260 buff? love the foundation but local stores don't carry this color.

Asked by: lucky june
Hi Lucky June! We're sorry to tell you our Instant Age Rewind Eraser Foundation in 260 Buff was discontinued and is no longer available for purchase through our retailers. We are sorry for the inconvenience. As consumers ourselves, we understand how disappointing it can be when a shade is no longer available. We recommend checking out the shades Pure Beige 250 or Medium Beige 300. We hope you can find a replacement soon!
Answered by: Maybelline Consumer Care
Date published: 2017-08-28

I used Age rewind cocoa but I have not been able to find it since last summer this Sandy Beige eraser is not for women of color. I have tried the fit me and the dream liquid Mousse it is not the same texture I'm 60 guess I need a new company

Asked by: Teeee
Hi Teeee, we are sorry to tell you that Instant Age Rewind Eraser Treatment Makeup in Cocoa has been discontinued. The closest shade to Cocoa is Tan. Have you been able to try that shade yet? If not, we hope it will work for you! We are sorry about any inconvenience!
Answered by: Maybelline Consumer Care
Date published: 2017-08-25

Since you have new colors listed, what is the same as the #320 Honey?

Asked by: The Cindy
Thank you. I didn't want to spend a lot of money getting shades that are wrong and I'm over 200 miles from the nearest store.
Answered by: The Cindy
Date published: 2017-08-16

I currently use the concealer in fair. What shade is similar to that in the foundation?

Asked by: Curly0427
Hi there Curly0427! Thank you for reaching out. The lightest shade in our Instant Age Rewind Treatment Makeup is Creamy Ivory 120. Hope this helps!
Answered by: Maybelline Consumer Care
Date published: 2018-01-03

I love this product I have spent ten dollars for a bottle twice and make up will not come up into ball. I really would like a refund for the two bottles, I would suggest customers keep receipt until you know it works. Very frustrated.

Asked by: Defective bottle opener
Hi Defective bottle opener! When first using the Instant Age Rewind Dark Circle Concealer, it take up to 20 or more turns until the product is visible on the sponge. If you are still having trouble please give us a call at 800-944-0730 M-F 9am-5:30pm EST and provide reference number 02815838.
Answered by: Maybelline Consumer Care
Date published: 2017-07-20
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