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Eyeshadow

Catwalk-bold colors. Understated neutrals in classic shades. Subtle shimmer, or dark edgy smokes. It's all in the eyes. Get eyeshadow ideas and tutorials to curate your own look. Our eyeshadow primer and palettes give you all the colors to create with formulas that blend and stay true as long as your look is on.

BEST SELLERS

Eye Shadow Palette

The Rock Nudes™ Eye Shadow Palette

Do you dare to go nude? Rock it like no other!

( 17 ) Shop Now

Eye Shadow Palette

The Blushed Nudes® Eye Shadow Palette

Infused with rose gold pigments.

( 30 ) Shop Now

Natural Smokes

Expert Wear® Eye Shadow Quads

Create the look in four simple steps.

( 34 ) Shop Now

Eyestudio® ColorTattoo® Metal 24HR Cream Gel Eye Shadow

Barely Branded

Eyestudio® ColorTattoo® Metal 24HR Cream Gel Eye Shadow

Metallic pigments in a cream gel create 24-hour power color.

( 79 ) Shop Now

TURN IT UP LOUD

Our 12 shade eyeshadow palette features heavy metal colors that deliver that rock 'n' roll edge. Let's do this.

SHOP ROCK NUDES

tips & tutorials

Metallic Smokey Eyes

A look that goes all out but leaves them wanting more? Go to town with this gorgeous purple-indigo eyeshadow tutorial. It's about to get smokey in here.
TIPS & TUTORIALS

Build a Smokey Eye

Apply Color Tattoo eyeshadow in 'Tough As Taupe' all over your eyelid to create a solid, neutral base. Next, create a dramatic wing using the dark purple shade from the Expert Wear 'Luminous Lilac' eyeshadow quad.
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Tips & Tutorials

Push Up The Drama

To create an iridescent effect, line your eyes with Lasting Drama gel liner in 'Lustrous Sapphire'.
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Tips & Trends

Finish WIth Nude Lips

Finish the look with a full, slightly glossy nude pout by applying Color Sensational lip color in 'Nude Lust' to lips. For a subtle lip, apply a light layer of Baby Lips Moisturizing Lip Gloss in 'Life's A Peach'.
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