Expert Wear® Eye Shadow

Average rating includes incentivized reviews.
Expert Wear® Eye Shadow
$ 4.99 
Average rating includes incentivized reviews.
Expert Wear® Eye Shadow
$ 4.99 

    Soft Pearl

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    Expert Wear® Eyeshadow. This creamy rich eyeshadow features super saturated color that lasts up to 14 hours.

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    Review Highlights

    Average rating for this product: 3.3 out of 5 stars
    Rating Distribution(413 reviews)
    175 reviews with 5 star rating.
    55 reviews with 4 star rating.
    40 reviews with 3 star rating.
    22 reviews with 2 star rating.
    121 reviews with 1 star rating.
    100 out of 174 (57%) of reviewers would recommend this product to a friend.

    Ratings & Reviews

    Rating Snapshot

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    175 reviews with 5 stars.
    55 reviews with 4 stars.
    40 reviews with 3 stars.
    22 reviews with 2 stars.
    121 reviews with 1 star.

    Overall Rating

    3.3

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    Average Customer Ratings

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    1 to 8 of 413 Reviews .
    1 – 8 of 413 Reviews
    Washington State
    Review 1
    Votes 0
    Age65 or over
    GenderFemale
    Skin Tone:Light Medium
    Eye Color:Blue
    Hair Color:Grey

    Great product, should come with applicator

    a month ago
    Great color, long lasting. I was very disappointed when I got home and opened up the single color shadow and didn't have an applicator! What's up with that? I have to go back to the store and purchase an applicator!

    Yes, I recommend this product.

    • Review photo 1.
    • Review photo 2.
    Helpful?
    Response from Maybelline:
    29 days ago
    Maybelline
    Hello Joly54! Thank you so much for loving the vibrant color and long-lasting wear of our Expert Wear Eye Shadow! We completely understand how frustrating it was to get home and find there was no applicator inside, and we sincerely apologize for the unexpected inconvenience this caused you. In our effort to streamline our packaging to keep it as compact as possible, we have transitioned away from including mini applicators in our single shadows, as we found many beauty lovers prefer utilizing their own personal brush collections for their looks. As a quick tip for the future or when you are on the go without a brush, you can actually use the pad of your ring finger to gently press and sweep the shadow across your lids. The natural warmth of your fingertip helps to beautifully melt the pigments, giving you an incredibly smooth blend and a rich, high-impact color payoff instantly.
    Dayton OH
    Review 1
    Votes 0
    Age65 or over
    GenderFemale
    Skin Tone:Medium
    Eye Color:Blue
    Hair Color:Grey

    I got duped.

    a month ago
    I have been buying Maybelline for decades and wanted a single color eyeshadow. I bought the Glo Down and boy was I disappointed! Not only is the color too light for lids but the applicator is missing! I thought it was a manufacturing error until I see the company cheaped out. No way am I going to use my finger. And I will look for a different company from now on. This was a waste of money.

    No, I do not recommend this product.

    Helpful?
    Response from Maybelline:
    a month ago
    Consumer Care Center
    Hello! We truly appreciate your decades of loyalty to Maybelline, and we are so sorry to hear that our Expert Wear Eye Shadow in The Glo Down fell short of your expectations and left you feeling so disappointed. We understand how frustrating it is when a shade is lighter than expected and that finding the applicator missing was an unwelcome surprise. To help clarify, we no longer include a sponge applicator in our packaging, as these versatile shadows are now designed to be applied effortlessly with a favorite makeup brush or fingertips. We have shared your valuable comments directly with our product development team, and we truly hope we can earn back your trust. XO
    Review 1
    Vote 1
    Age65 or over

    BAD decision, Mabeliine goes CHEAP on APPLICATORS!

    2 months ago
    This is the 2nd time I have bought 2 of the single color eye shadows. Once again I see no applicator included. So is Maybelline now cheaping out by not including one? The 1st time I thought it may have been a quality control issued. But now reading the other comments on this subject, I see it was a choice made by the company. Needless to say I had to buy applicators to apply with. This nonsense of applying with your finger is ridiculous!!! Would you suggest that a Professional Make Up Artist apply eyeshadow with their fingers? I wouldn't think so! SO JUST MAYBE, the company needs to rethink this decision! Especially with all the negative feedback on the subject! Looks like next time I need eye shadow I will be looking at the companies that STILL provide the applicator for the customer. By the way I have been a loyal customer of Maybellines products since the 70's, but no more!
    Helpful?
    Response from Maybelline:
    2 months ago
    Consumer Care Center
    Hello! Thank you for being a loyal fan of our Expert Wear Eye Shadow since the 70s. We truly value your decades of support, and we hear your frustration loud and clear regarding the decision to no longer include applicators. We completely understand how disappointing and inconvenient this change has been for you, and we have shared your honest feedback directly with our team for future consideration. Our shadows are currently designed to be applied easily with your fingertips or a favorite makeup brush to achieve your desired finish, but we know how important that classic applicator is to our long-time fans. We truly hope you can find a way to enjoy your favorite shades and that we can earn back your trust! XO
    Review 1
    Votes 0
    Age35 to 44
    GenderFemale
    Skin Tone:Medium
    Eye Color:Blue
    Hair Color:Blonde

    NO APPLICATOR AND STILL ASKING FOR SILKEN TAUPE!

    2 months ago
    NO APPLICATOR!!!!!!!! AND IT DOESN'T TELL YOU??? WHAT AM I SUPPOSED TO PUT THIS ON WITH MY FINGERS??? REDUCE WASTE? YOU STILL HAVE A WHOLE PACKAGE TO THROW AWAY WHEN I AM DONE. THE APPLICATOR WAS THE LEAST OF YOUR ENVIROMENTAL WORRIES. AND BRING BACK SILKEN TAUPE!!!!!!!!!!!!!!!! I'VE USE THIS PRODUCT 25 YEARS!

    No, I do not recommend this product.

    • Review photo 1.
    Helpful?
    Response from Maybelline:
    2 months ago
    Consumer Care Center
    Hello! We truly appreciate you being a fan of our Expert Wear Eye Shadow for 25 years and we hear your disappointment loud and clear. We understand how frustrating it is when a long-time favorite like Silken Taupe disappears and the applicator is no longer included, and we have shared your comments regarding the packaging and shade selection directly with our team. These shadows are now designed to be applied effortlessly with your fingertips or a favorite makeup brush to deliver that stunning look you love. Thank you for sharing your honest feedback with us! XOXO
    Alabama
    Review 1
    Votes 2
    Age55 to 64
    GenderFemale
    Skin Tone:Medium
    Eye Color:Brown
    Hair Color:Medium Brown

    No Applicator

    3 months ago
    Second time I have bought 3 different colors of eyeshadow with NO applicator I thought the first time was just a defect by the applicator not being in there I wished I would have come here sooner as I would have known you decided to take it out I would have not bought from maybelline again! Price is no different without the applicator

    No, I do not recommend this product.

    Helpful?
    Review 1
    Vote 1
    Age65 or over

    NO APPLICATOR

    3 months ago
    NO APPLICATOR in order to "protect the planet." What is the point of selling this since there is no way to apply it? Daa. I guess you don't care if people can use this or not. Just sell them something and they can throw it in the trash unused. How does that protect the planet? (Further, it is not disclosed there is no applicator). I have used this product for many years. Too bad you killed it.

    No, I do not recommend this product.

    Helpful?
    Review 1
    Vote 1
    Age35 to 44
    GenderFemale
    Skin Tone:Light
    Eye Color:Green
    Hair Color:Blonde

    No applicator included, same price

    4 months ago
    No applicator!!! Same price, but no way to apply my new eyeshadow. Does not say “applicator not included” anywhere on the packaging. What a disappointment, Maybelline.

    No, I do not recommend this product.

    Helpful?
    Response from Maybelline:
    4 months ago
    Consumer Care Center
    Hey there, we appreciate you sharing your experience with our Expert Wear Eyeshadow. We hear you regarding the applicator! We've made a purposeful, conscious choice to update our packaging, no longer including an applicator, as part of our commitment to a more sustainable and greener beauty future. We're dedicated to reducing waste, and this change helps us shine a little brighter for the planet. We thank you for understanding.
    Review 1
    Votes 5
    Age65 or over

    No applicator!

    5 months ago
    The product is great. I love the Tastefully Taupe color. It deserves 5 stars. However, I gave 2 stars because Maybelline made a poor business decision to not include the applicator now. I, too, thought this was a manufacturer mistake until I read the reviews here. Please bring back the applicator. It also looks ridiculous to have an empty compartment where the applicator is supposed to be.
    Helpful?
    Response from Maybelline:
    4 months ago
    Consumer Care Center
    Hi there, we are happy to hear you love our Expert Wear Eye Shadow in shade Tastefully Taupe! However, We hear you regarding the applicator! We've made a purposeful, conscious choice to update our packaging, no longer including an applicator, as part of our commitment to a more sustainable and greener beauty future. We're dedicated to reducing waste, and this change helps us shine a little brighter for the planet.
    1 – 8 of 413 Reviews

    Ratings & Reviews

    Rating Snapshot

    Select a row below to filter reviews.
    175 reviews with 5 stars.
    55 reviews with 4 stars.
    40 reviews with 3 stars.
    22 reviews with 2 stars.
    121 reviews with 1 star.

    Overall Rating

    3.3

    Review this Product

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    Average Customer Ratings

    Filter Reviews

    9 to 38 of 413 Reviews .
    9 – 38 of 413 Reviews
    Review 1
    Vote 1
    Age65 or over

    Dissatisfied

    5 months ago
    I will NEVER purchase Maybelline eye shadow again. I have worn this eyeshadow for a VERY long time (I am 70) so imagine my surprise when I bought two new eyeshadows FULLY expecting the same product and neither having an applicator. Had this been noted on the product I NEVER would have purchased these eyeshadows. I feel duped! Shame on Maybelline for not being transparent about this change.
    Helpful?
    Response from Maybelline:
    4 months ago
    Consumer Care Center
    Hello there, thank you for reaching out about our Expert Wear Eyeshadow. We appreciate your loyalty to Maybelline! We recently updated the packaging for Expert Wear Eyeshadow Quads, and it no longer includes an applicator. We made this change as part of our ongoing efforts to reduce waste and promote more sustainable practices. We understand this may be different from what you're used to, and we appreciate your understanding as we work to be more environmentally conscious.
    New Jersey
    Review 1
    Vote 1
    Age65 or over
    GenderFemale
    Skin Tone:Light Medium
    Eye Color:Brown
    Hair Color:Medium Brown

    Poor rating of this product. . .no applicator

    6 months ago
    Where is the applicator? You have a place for it, but no applicator. That's a main reason I buy this eye shadow. I also don't like that you discontinued the color Nutmeg.
    Helpful?
    Response from Maybelline:
    5 months ago
    Consumer Care Center
    We hear you and we’re very sorry for the frustration. We understand how disappointing it is to find the applicator missing—especially when it's a feature you rely on—and we’re sad to hear your favorite shade, Nutmeg, is no longer available. Your loyalty to our eyeshadows means a lot to us, and we will certainly share your feedback about both the applicator and the discontinued shade with our product and design teams. Thank you for being honest with us!
    Clarion, PA
    Review 1
    Votes 4
    Age25 to 34

    Disappointed Longtime Customer

    6 months ago
    I’ve been buying Maybelline’s seashell eyeshadow for years with the applicator always being included. I just opened my new eyeshadow that was factory sealed with the same appearance in packaging as it always does with no label to indicate anything has changed and when I opened the lid there was no applicator! I thought maybe that it was just an accidental error, but come to find out after reviewing the ‘Frequently Asked Questions’ section of Maybelline’s website that they are no longer including the applicator! Maybelline, if you are making a change to your products, then you need to either (1) change your packaging for that specific product so that consumers know that everything that used to be included is no longer included or (2) put a label on the item saying ‘applicator’ no longer included! Highly disappointed and will be looking at new brands of eyeshadow for all of my makeup products from now on!

    No, I do not recommend this product.

    Helpful?
    Response from Maybelline:
    5 months ago
    Consumer Care Center
    This is a total New York heartbreak, and we hear your frustration loud and clear! Staying loyal to a "holy grail" like Seashell for years makes it more than just makeup—it’s a part of your signature style. To open that factory-sealed lid and find a missing tool with zero warning feels like a total letdown of the trust we’ve built together. We know that when you're in a "New York minute," you need every tool ready to go; discovering a change like that through a website FAQ instead of on the package is the ultimate "un-glam" surprise.
    Colorado
    Review 1
    Vote 1
    Age55 to 64
    GenderFemale
    Skin Tone:Medium
    Eye Color:Blue
    Hair Color:Medium Brown

    No applicator in eye shadow

    6 months ago
    I just purchased two Maybelline eye shadows, both were factory sealed, and neither came with an applicator. What the heck?
    Helpful?
    Response from Maybelline:
    5 months ago
    Consumer Care Center
    We totally understand the surprise! We’ve recently transitioned away from including applicators in our eyeshadow singles and palettes to help reduce waste, as many of our fans prefer using their own brushes. We know it can be a change when you're used to finding them inside, and we really appreciate you letting us know how you feel about it! 💖✨
    Review 1
    Votes 3
    Age55 to 64

    No Applicator with the eyeshadow!

    8 months ago
    No applicator in the package. Very deceiving because the package covers this up, was unaware that I needed to buy an applicator!!
    Helpful?
    9 – 38 of 413 Reviews

    Questions

    1 - 10 of 93 Questions

    Q: Are your eye shadows hypoallergenic?

    2 months ago
    1 Answer
    • A: Hello! Thank you for your question about our Expert Wear Eye Shadow. While we don't use the term hypoallergenic, our iconic eye shadows are ophthalmologist tested, contact lens safe, and suitable for sensitive eyes. We always recommend checking the full ingredient list on the product packaging for the most accurate information or consulting with a medical professional if you have specific allergy concerns. XO
      2 months ago
      Helpful?

    Q: Hello I bought Linen eyeshadow (off white) for many years, but for a while now its almost a beige. Is the vanilla a good replacement to use ?? Do not like any of the pearl colors and do not like the White, too bright

    a year ago
    2 Answers
    • A: I have problems finding several of the individual eye shadow colors in local stores .. the forest green; the linen; the rose colors... ( I have green eyes ..).I prefer buying individual colors rather than a palette of several containing some I will never wear... Who decides what the store stocks? Is it the store managers or the Maybelline Rep setting the displays up? Please inform them we seem want ALL the shades you offer and in individual containers available to purchase in our local stores! ! Also, what happened to translucent loose powder? I still like that but rarely find it these days .. Are the customers able to order these directly from Maybelline if we can't get them. in stores? I very anxiously await an answer..
      7 months ago
      Helpful?

    Q: I just bought 2 new eyeshadow singles, did you stop putting the applicator in with it? I'm also school and use them.

    a year ago
    5 Answers
    • A: Same here in Texas. In the past month, I have purchased 5 Tastefully Taupe and none of them have the applicator. I have been returning them, but if Maybelline will just send me applicators, I will keep them. Have 4 I am about to return because applicator missing
      9 months ago
      Helpful?

    Q: is this eyeshadow matte or shimmer I want matte.

    a year ago
    1 Answer
    • A: Hi there! Thank you for reaching out about our Expert Wear Eye Shadow. This creamy rich eyeshadow features super saturated color that lasts up to 14 hours. Our matte shades are Linen, Made for Mocha, and Night Sky, while the others are shimmer. We hope you can give them a try!
      a year ago
      Helpful?

    Q: I've been using 10S for years is a 100S also a white shimmer?

    a year ago
    1 Answer
    • A: Hi there! Thank you for reaching out about our Expert Wear Eye Shadow. For a white shimmer shade, please check out our shade Vanilla. We hope this helps!
      a year ago
      Helpful?

    Q: Can you please tell me the color name & number for each shadow included in the "Expertwear Eyeshadow Duo" # 20D, NY Tuxedo? Thank you so much.

    a year ago
    1 Answer
    • A: Hey! Unfortunately, our Expert Wear Eyeshadow Duo has been discontinued. We suggest browsing our other eyeshadow options to find the perfect colors for you: https://tinyurl.com/uo73lvc
      a year ago
      Helpful?

    Q: Hello, Is this eyeshadow oil-free?

    a year ago
    1 Answer
    • A: Hi there! Thank you for reaching out about our Expert Wear Creamy Eyeshadow. We are happy to inform you that we do provide you with full access to all the ingredients used in our products on our website. Once you are under the specific product page, you can scroll down and select the ingredients tab. If you have allergies or sensitivities to a certain ingredient, we do advise consulting with your physician before use of any new products for which you have health related questions. For your convenience, you can find the ingredient list by following this link: https://tinyurl.com/27cskxop
      a year ago
      Helpful?

    Q: How would you describe the colors of bold beige and dusty rose?

    2 years ago
    2 Answers
    • A: soft peach with hint of pink
      2 years ago
      Helpful?

    Q: How would you describe bold beige and dusty rose? Also, are they matte or shimmer?

    2 years ago
    1 Answer
    • A: Hi there! Thank you for reaching out about our Expert Wear Creamy Eyeshadow in Dusty Rose and Bold Beige. Both shades are formulated with our creamy, natural finish formula. These iconic and creamy shades are perfect for a subtle eye glam look. We hope you love them as much as we do! XOXO
      2 years ago
      Helpful?

    Q: Since you discontinued Champagne Fizz (1 of my favorites) what shade do you recommend as the closest equivalent? I also need to the names of the darkest & lightest shades in your former Bronze Glitz palate. Thank you

    2 years ago
    1 Answer
    • A: Hi there! Thanks for reaching out; we're glad to help you however we can. Unfortunately, we have some bad news- the shade you were looking for has been discontinued and is no longer available. But don't worry, we've got your back! We understand it can be frustrating when a favorite product is no longer available, but we're here to help you find a new shade you'll love. We recommend our shade called LINEN in our Expert Wear® Eyeshadow. It's a beautiful shade that belongs to the same color family as your previous shade, although it may be a slightly different match. We are confident that this information will be helpful to you. We can't wait to hear your thoughts on the LINEN shade!
      2 years ago
      Helpful?
    1 - 10 of 93 Questions