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It's official: Our liquid lipstick is the #1 liquid lipstick in the country.* And for good reason! It used to be that long wear liquid lipstick went on dry as chalk, but our special technology has made it so that you get all of the comfort of traditional lipsticks, plus the long-lasting benefits of a lip stain!
This formula stays on day and night, through breakfast, lunch and dinner. 16-hours, to be precise. Superstay Matte Ink is packed with pigment and nearly weightless, giving you bright, beautiful lips that dry down to last all day. But best of all? Its 40+ shades are designed to flatter skin tones, and are inspired by NYC. Check out our best selling shades below!
A pretty pink with just enough grown-up cool.
A sexy beige-toned nude with a touch of heat.
A truly wicked-looking brick red. Watch out!
Vibrant, rosy-plum for all skin tones.
The cool taupe-meets-pink of your dreams.
Our first and original game-changing liquid lipstick, Superstay 24 2-Step Liquid Lipstick, is still one of our best and most innovative lipsticks. We've played with shades to make them really special and standout—some of them, like Optic Ruby, are pigmented to make teeth appear whiter and brighter. The double-sided tube delivers intense and long-lasting color on one side, soft, un-sticky balm on the other side, which you apply to lips once the lipstick pigment has set. Check out our best selling shades below!
A cool, complexion-flattering rosy pink.
A super-wearable balance of pink, brown and a touch of mauve.
A true, juicy mauve laced with shimmer that works on all skin tones.
A little pink, a little plum, a little berry and a hit of cobweb-shimmer. Gorgeous!
The perfect everyday neutral, warm brown.
*L'Oreal calculation based on data reported by Nielsen through its Scantrack Service for the Liquid Lip category for the 52-week period ending October 3, 2020, for the US xAOC market according to L'Oreal's custom product hierarchy. Copyright © 2020, Nielsen Consumer, LLC.