Instant Age Rewind® Eraser Treatment Makeup

Average rating includes incentivized reviews.
Instant Age Rewind® Eraser Treatment Makeup
Instantly erases lines and creases!
$ 16.99 
Average rating includes incentivized reviews.
Instant Age Rewind® Eraser Treatment Makeup
Instantly erases lines and creases!
$ 16.99 

130

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Instant Age Rewind® Eraser Treatment Makeup. This super-concentrated formula with goji berry hydrates the skin, while the exclusive applicator covers, fills, and smoothes to reduce the appearance of fine lines and wrinkles.

CLICK FOR BLURRED SMOOTH SKIN ​

Reduce the appearance of fine lines & wrinkles
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Review Highlights

Average rating for this product: 4.1 out of 5 stars
Rating Distribution(702 reviews)
399 reviews with 5 star rating.
149 reviews with 4 star rating.
61 reviews with 3 star rating.
33 reviews with 2 star rating.
60 reviews with 1 star rating.
99 out of 168 (59%) of reviewers would recommend this product to a friend.

Ratings & Reviews

Rating Snapshot

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389 reviews with 5 stars.
149 reviews with 4 stars.
61 reviews with 3 stars.
33 reviews with 2 stars.
60 reviews with 1 star.

Overall Rating

4.1

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Average Customer Ratings

Filter Reviews

  • satisfaction
  • coverage
  • sponge applicator
  • color
  • purchase
  • applicator
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1 to 8 of 692 Reviews .
1 – 8 of 692 Reviews
Review 1
Votes 0
Age65 or over

Sad my color is gone......

a month ago
I am sad that my "perfect" shade of "Pure Beige" #250 Eraser/Rewind, has been discontinued. Now I don't know the correct name or # to replace it with :(
Helpful?
Response from Maybelline:
a month ago
Consumer Care Center
Hello! We completely understand how heartbreaking it is when your perfect, holy grail shade like Pure Beige is discontinued, and we are so sorry for the disappointment of having to start the search all over again. While we don't have an exact matching shade to recommend, we warmly invite you to explore the other options currently available in our lineup, and we also suggest checking out our other amazing complexion products across Maybelline to discover a new favorite that fits your skin goals. We truly hope you find a new favorite match that makes you feel absolutely sensational! XO
New York
Review 1
Votes 0
Age25 to 34
GenderFemale
Skin Tone:Medium Deep
Eye Color:Brown
Hair Color:Dark Brown

Love it but worried it might be discontinued

5 months ago
Love it , goes on smooth does not cause irritation and does not separate throughout the day , the sponge is easy to come off , I use it without the sponge and use a foundation brush , worried it might be discontinued all the ones I buy have a expiration date of Feb 2026 , but can’t find anything online on weather it is discontinued or not

Yes, I recommend this product.

Helpful?
Colorado
Review 1
Votes 0
Age55 to 64
GenderFemale
Skin Tone:Medium
Eye Color:Brown
Hair Color:Black

Maybelline erase erase this product out of your th

6 months ago
I'm going to bet that a man invented the application process with this product! It's taking me an hour twisting and twisting to get absolutely nothing on the cheap sponge yeah no germs get on it because nothing is on it! 1,000% disappointed and I will never recommend this to anybody. Unless you enjoyed getting a hammer and breaking the bottle open to get your product out this is for you!

No, I do not recommend this product.

  •  Review video 1
Helpful?
Response from Maybelline:
5 months ago
Consumer Care Center
We are so incredibly sorry for the frustration! We know how annoying it is when you're ready to use a new product and the applicator just won't cooperate. Pro-tip: On the first use, it can sometimes take up to 30–40 full turns to get the product to saturate the sponge. However, if you've been twisting for that long and still see nothing, it sounds like you may have a defective unit. We definitely don't want you reaching for a hammer! Please reach out to our consumer care team so we can make this right for you. Your feedback on the packaging is very important to us.
Review 1
Vote 1
Age55 to 64

Amazing

6 months ago
First time in my 63 years that I have found a color that works. I love the smooth application and natural finish.
Helpful?
Buenos aires, Argentina
Review 1
Vote 1
Age35 to 44
GenderFemale
Skin Tone:Light
Eye Color:Brown
Hair Color:Black

Easy to use

8 months ago
I love it. It leaves a smooth, natural finish. Ideal for dry or mature skin.

Yes, I recommend this product.

Helpful?
Review 1
Votes 5
Age65 or over

Love it, if you can get into the bottle!

10 months ago
Wonderful product, Can't you come up with a better container that is not so difficult to open or get the heat sealed plastic wrap off the tip? Very frustrating and seems you could solve this easily with a different packaging tweak. PLEASE!
Helpful?
Review 1
Votes 9
Age45 to 54

Lose the sponge

10 months ago
I wish this product was available in a regular bottle. Coverage is great. Shade is perfect. Applicator is gross. It sucks up so much product and it seems very unsanitary to have a damp sponge full of yesterday’s makeup rubbing on your face. I’m now using the product without the sponge. It works fine, but getting it out is a bit awkward.
Helpful?
Athens Ga
Review 1
Vote 1
Age45 to 54
GenderFemale
Skin Tone:Medium
Eye Color:Brown
Hair Color:Grey

Weak dispensation and sharp applicator tip

10 months ago
The applicator does not dispense much product at all and has a sharp tip inside. If I press harder to release the product I damage the already dark area under my eyes.

No, I do not recommend this product.

Helpful?
1 – 8 of 692 Reviews

Ratings & Reviews

Rating Snapshot

Select a row below to filter reviews.
389 reviews with 5 stars.
149 reviews with 4 stars.
61 reviews with 3 stars.
33 reviews with 2 stars.
60 reviews with 1 star.

Overall Rating

4.1

Review this Product

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Average Customer Ratings

Filter Reviews

  • satisfaction
  • coverage
  • sponge applicator
  • color
  • purchase
  • applicator
  • returns
  • application
9 to 38 of 692 Reviews .
9 – 38 of 692 Reviews
Review 1
Votes 0

Good but not the right shade

2 years ago
Although consistency was good, this tone oxidized and did not match me well. I think it would work if you were able to test in store. Did not show texture and able to blend well
Helpful?
Response from Maybelline:
2 years ago
Consumer Care Center
Hello there! We are so glad you got a chance to try our Instant Age Rewind and are sad to hear it was not the right shade for you. As consumers ourselves we completely understand and value your feedback as it serves as a tool to enhance our product and ensure customer satisfaction as a whole. Please rest assured that your comments have been passed along to the rest of our team and hope that you give our other shades a try! XOXO
Reviews 3
Votes 0

Excellent lightweight coverage

2 years ago
I recently tried the Madeline Instant Age Foundation in shade 310, and I loved it! I’m not one to typically wear foundation, but it provided excellent coverage and provided a nice base for the rest of my makeup. The formula feels lightweight and comfortable, yet it lasts all day without any touch-ups needed. Plus, the shade 310 matches my skin perfectly, giving me a natural look. This foundation has quickly become my go-to for a flawless complexion. Highly recommend!
  • Review photo 1.
Helpful?
Review 1
Votes 14
Age45 to 54
GenderFemale
Skin Tone:Light Medium
Eye Color:Blue
Hair Color:Blonde

Worlds best natural flawless look makeup is back!

2 years ago
This was discontinued for years. I have wasted countless money trying so many different foundations that didn't live up to Maybelines Instant Age Rewind. The natural wearing beautiful coverage doesn't look cake, crease wrinkle lines, and looks better as the day goes on! Yay! Thank you for selling this again in 2024!!! Natural Beige is perfect.
Helpful?
Review 1
Votes 0
Age25 to 34

Awful

2 years ago
Worst makeup ever. Cakey thick and cracks. It last about 3 hrs too
Helpful?
Response from Maybelline:
2 years ago
Consumer Care Center
Hello bobbihithere! We are so glad you got a chance to try our Instant Age Rewind and are regretful to hear that it did not provide you with the results you were looking for. We value your feedback as it serves as a tool to enhance our product and ensure customer satisfaction as a whole. For a more natural coverage try our Dewy and Smooth Foundation for dry skin that hydrates rough patches leaving skin with a dewy makeup look and naturally luminous finish. Here's a link for more information: https://tinyurl.com/25hyt9vu . We hope you love it as much as we do! XOXO
Review 1
Votes 0
Age55 to 64

Not happy with new colors

2 years ago
I am upset that Pure Beige 250 has been discontinued and it was perfect for my skin tone. I like the erasable container and I do not want to use any other liquid brand. in other reviews you recommended another type of your makeup instead of having one the same shade. Why did you change the colors? I guess I will have to try the new makeup on the internet since you have not been accommodating to your existing customers.
Helpful?
Response from Maybelline:
2 years ago
Consumer Care Center
Thank you for reaching out about Instant Age Rewind in shade Pure Beige 250. As consumers ourselves, we understand how disappointing it can be when a favorite product or shade is no longer available, especially when a it is as user-friendly as this one. Sincerely, we hope you get a chance to look at our other Instant Age Rewind products on our website and can find a suitable shade match there. Do not forget to use our virtual 'Try on' feature to make sure it is the right shade before you buy. We appreciate your interest and will be sharing your feedback with our product teams. XOXO
Reviews 3
Votes 0

Does not cover well, leaves streaks

2 years ago
This may not be the greatest review due to the fact that I chose the wrong shade for my skin tone, so it will be mostly based on coverage. I highly suggest applying with dab motion rather then a swipe, to decrease streaking. I do not like the cakey finish once it’s drying. It’s thin, but will show cracking around creases and has a grainy finish. I would consider this a medium coverage and definitely not an age rewind, but more like an age accelerator. It increased the signs of large pores. If feels lightweight, so that’s a plus. I would not recommend this for everyday use, but more for a on the go, quick fix.
  • Review photo 1.
Helpful?
Response from Maybelline:
2 years ago
Consumer Care Center
Hello queen2015! We are so glad you got a chance to try our Instant Age Rewind Eraser Treatment Make Up and are regretful to hear that it was not your new favorite. As consumers ourselves we completely understand and hope it did not cause too much of an inconvenience. We value your feedback as it serves as a tool to enhance our product and ensure customer satisfaction as a whole. For medium coverage try our Dewy and Smooth Foundation for dry skin that hydrates rough patches leaving skin with a dewy makeup look and naturally luminous finish. Here's a link for more information: https://tinyurl.com/25hyt9vu . We hope you love it as much as we do! XOXO
Reviews 3
Votes 0

Fantastic foundation

2 years ago
My new favorite foundation! I was a bit skeptical as I put it on due to the feel of the product, but once I got it blended and set it was a perfect color match and lasted all day! Didn’t slip at all!! The feeling was great on my skin and the smell wasn’t anything overpowering. I only took away a star because I do not like the applicator. Those twist things can be so difficult. Still love the product though!
Helpful?
9 – 38 of 692 Reviews

Questions

1 - 10 of 194 Questions

Q: I have used pure beige instant rewind and I do not see it for sale what is a good alternative as I am 78 and liked the moisture it provided and the color

a month ago
1 Answer
  • A: Hello! Thank you so much for being a loyal fan of our Instant Age Rewind Eraser Treatment Makeup, and we completely understand how disappointing it is when your favorite shade is no longer available. Since you loved the moisture and color of Pure Beige, we invite you to explore the other current shades available in our Eraser Treatment Makeup lineup to see if another tone works beautifully for you. We also highly suggest checking out our Fit Me Dewy + Smooth Foundation as another wonderful option, as it is specially designed to provide beautiful, hydrating coverage with a naturally luminous finish that keeps skin looking radiant. XO
    a month ago
    Helpful?

Q: What is the equivalent to Hazelnut, 7H, and 148?

4 months ago
1 Answer
  • A: Hi there! Thank you for reaching out about our Instant Age Rewind Eraser Treatment Makeup. To help you find your perfect match in our Instant Age Rewind Eraser Treatment Makeup, here are the equivalents for those shades: Hazelnut (330): This is the current name and number for that deep, warm tone. 7H: This corresponds to our Tan (144) or Buff Beige (130) depending on your specific undertone. 148: This is our Honey shade. We recommend checking out our "Try It On" tool on the Maybelline website to see these shades on your skin tone in real-time. We hope this helps you get back to that flawless, age-rewinding finish you love!
    4 months ago
    Helpful?

Q: I'm almost out of Age Rewind Makeup in #250 Pure Beige. What's the equivalent color in the new lineup?

4 months ago
1 Answer
  • A: Hey there, we appreciate your feedback on our Instant Age Rewind Eraser Concealer. We recommend checking out our shade swatches and virtual try-on tool on our product page. This tool is designed to help you find your ideal match. We hope you find your perfect match!
    4 months ago
    Helpful?

Q: I have this product in light, but it is very glittery/shimmery. Are all of the shades like this?

5 months ago
1 Answer
  • A: Hi there - We're sorry to hear our Instant Age Rewind Eraser Treatment Makeup is not providing the coverage you had hoped for. Our foundation provides a natural, smooth, and moisturizing finish, rather than a shimmery or glittery one. We hope this helps!
    5 months ago
    Helpful?

Q: I purchased this product but I don’t see the number on my bottle that matches. At the bottom I have #147.5 / 20xO17. Does this match 360?

6 months ago
1 Answer
  • A: Hello! Thank you for your question regarding our Instant Age Rewind Eraser Treatment Makeup. We understand that finding your shade number can sometimes be a bit tricky! Please note that the codes found on the bottom of the bottle are not relevant to the shade name or number. You can find your specific shade information directly on the front of the packaging, typically located underneath the product name. We hope this helps you identify your perfect match! XO
    5 months ago
    Helpful?

Q: Currently using Eraser in 20 Light Pale, what color is the equivalent to this? Lynn

5 months ago
1 Answer
  • A: Hey there, we appreciate you reaching out regarding our Instant Age Rewind. We recommend checking out our shade swatches and virtual try-on tool on our product page. This tool is designed to help you find your ideal match. We hope you find your perfect match!
    5 months ago
    Helpful?

Q: I currently use Age rewind eraser in 290 Creamy Beige, but can't find it any more. What color would be closest to that color?

a year ago
2 Answers
  • A: Find a different manufacturer because Maybelline cancels the ones that are used the most, for whatever reason. Bad management, poor decision-making, terrible marketing department… Who knows? I use 320. It is also no longer available. 310 is too late and 330 is too dark. But do they care? Absolutely not. I would strongly suggest moving to a different manufacture.
    11 months ago
    Helpful?

Q: Hi! I have a oily to combination skin with pimples. I want to use this foundation cuz it's light coverage .so is it suitable for oily skin ? And is there any difference btw this foundation and the new instant age rewind eraser treatment?

a year ago
1 Answer
  • A: Hi! Thanks for asking about Instant Age Rewind Eraser Treatment Makeup. The Instant Age Rewind Eraser Treatment Makeup is a light coverage foundations: even skin tone for a natural look, as well as marketed for anti-aging (reducing fine lines/wrinkles) plus coverage. Often contains ingredients like peptides or antioxidants. For your oily/combo skin with pimples: Check the packaging: Look for "non-comedogenic," "oil-free," and coverage level. Consider your priorities: Do you want just light coverage, or also anti-aging benefits? I can't give a specific recommendation without knowing which light coverage foundation you're thinking about. Consider your skin type and what's most important to you!
    a year ago
    Helpful?

Q: I've used the shade "Tan" in the past. What number replaced the shade Tan?

a year ago
1 Answer
  • A: Hi there! Thank you for reaching out about our Instant Age Rewind Eraser Treatment Makeup. Suggesting a shade using this type of communication can be difficult. We suggest that you use our Virtual Try-On Feature directly on our website for the best possible shade match. We hope you find the perfect shade!
    a year ago
    Helpful?

Q: I use nude, but cant find the number it is...what number is tit..thanks

a year ago
1 Answer
  • A: Hey there, thanks for your question. This would be shade 190. We hope this helps!
    a year ago
    Helpful?
1 - 10 of 194 Questions