Instant Age Rewind Radiant Firming Makeup - Foundation - Maybelline
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Instant Age Rewind® Radiant Firming Makeup Creamy Ivory

Instant Age Rewind® Radiant Firming Makeup is rated 4.7 out of 5 by 117.
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This anti-aging liquid foundation is infused with goji berry, caffeine, and SPF 18 to visibly firm skin and even skin tone and texture.
* Unavailable for Try-On
$9.99 MSRP
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8 SUPER-SATURATED SHADES

  • Creamy Ivory
    120
  • Classic Ivory
    150
  • Creamy Natural
    200
  • Sandy Beige
    220
  • Pure Beige
    250
  • Creamy Beige
    290
  • Medium Beige
    300
  • Cocoa
    360

Why you'll love it

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.

What it is

Instant Age Rewind® Radiant Firming Makeup. Firms and evens skin tone for flawless, younger-looking skin.

Benefits

This anti-aging liquid foundation features goji berry and caffeine that visibly firms skin and evens skin tone for a multi-dimensional and flawless finish. Broad spectrum SPF 18 helps to prevent sunburn. If used as directed with other sun protection, this foundation decreases the risk of skin cancer and early skin aging caused by the sun.

How to use/apply

Apply foundation onto skin and blend with fingertips.
G8520051 Active Ingredient: Octinoxate 4.5%. Inactive Ingredients: Cyclopentasiloxane, Cyclohexasiloxane, Glycerin, Butylene Glycol, Polyglyceryl-4 Isostearate, Talc, Cetyl Peg/Ppg-10/1 Dimethicone, Hexyl Laurate, Tribehenin, Dimethicone, Phenyl Trimethicone, Magnesium Sulfate, Polymethyl Silsesquioxane, Peg/Ppg 18/18 Dimethicone, Silica Dimethyl Silylate, Laureth-4, Diphenyl Dimethicone, Methylparaben, Diazolidinyl Urea, Disodium Stearoyl Glutamate, Lycium Barbarum Fruit Extract, Propylparaben, Disteardimonium Hectorite, Tocopherol, Caffeine, Aluminum Hydroxide, Ascorbyl Palmitate, Propylene Glycol, Panthenol, Alcohol Denat. [+/- May Contain: Titanium Dioxide, Iron Oxides, Mica.] F.I.L. D37383/1

I love how it feels on my skin.

Rated 5 out of 5 by from So very sad that this was discontinued! I have struggled my entire life with large pores,blotchy combination skin. I was so happy when I found this foundation. For the first time in years I felt pretty again, without putting 16lbs of makeup on my face and feeling like at any moment it would melt. I should have known when it became harder and harder to find it in the store that it was being discontinued. Please bring it back!! I have tried your other products for aging skin and they are just NOT the same. I have a small stock of this left and I will use it ubtil its gone, but then I will have to search other companies for something that may compare. This makes me even more sad!!!! I am 51 and have been using Maybelline since I was 15. Hurts my heart to have to move on! PLEASE PLEASE PLEASE bring it back!!!!!
Date published: 2019-07-10
Rated 5 out of 5 by from discontinued? :( Please bring this back! It's my favorite and cannot find anything comparable.
Date published: 2019-07-03
Rated 1 out of 5 by from Change in product is not good I bought this and am so unhappy ..liked the old bottle without applicator..WHY change a good thing!!!!!
Date published: 2019-06-27
Rated 1 out of 5 by from Foundation Are you bringing it back without the sponge?? Very unhappy!!!
Date published: 2019-06-25
Rated 5 out of 5 by from Disappointed !!! Please bring this back, went to CVS looking for this specifically to buy this weekend. No longer available. Saw others but they don't look the same. The one recommended on this website is for oily skin, I think. Love the #220. Perfect match. for my skin. The one with the sponge on top is a treatment and much smaller in size. Don't want an applicator just want the product.
Date published: 2019-06-10
Rated 1 out of 5 by from New product yuck! The old was better by far and like so many others here trying to be heard it’s not going to matter what we say. I would have stocked up as well if I knew mine was being discontinued. I’m moving on maybelline! Not going to go broke trying to find happiness in your other gross product.
Date published: 2019-06-08
Rated 5 out of 5 by from BRING THIS BACK !!!!!!!!! Why why why have you discontinued this? The one with the sponge applicator just absolutely cannot compare. I have older sensitive skin and your previous product was the best ever!! Please reconsider bringing this back! I now have to search for a comparable product. I noticed others complaining,you really should listen to your consumers !!
Date published: 2019-06-07
Rated 5 out of 5 by from LOVE IT PLEASE BRING THIS PRODUCT BACK I LOVE IT AND HAVE USED IT YEARS PLEASE PLEASE PLEASE
Date published: 2019-06-06
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Is the product you're selling the radiant firming original bottle or the one with the sponge on top? I've tried the one with the sponge and definitely do not want it again. It is a very bad product. So disappointed in maybelline.

Asked by: Peggy89
Hi Peggy! Thank you for your interest in the Instant Age Rewind Radiant Firming Makeup. This product does not come with a sponge. For best results, apply this foundation onto skin and blend with fingertips. We hope this information helped and you can use this product with great satisfaction!
Answered by: Maybelline Consumer Care
Date published: 2019-06-07

If I had known they were going to stop making the foundation I have been wearing for 15 years I would have bought as may of them as I could while I could. I have been trying different ones and HATE all of them. I want' my foundation back!! very unhappy

Asked by: darlindene
Hello! We do understand how disappointing and frustrating it may be when a product that has worked so well for you in the past is no longer available. At this time, we do not plan to re-introduce Instant Age Rewind Radiant Firming Makeup SPF 18 to our line. However, the opinions of our customers are very important to us when making decisions about our products, and we will be sure to forward your comments to the appropriate people in our company. We do apologize for any inconvenience this may have caused you.
Answered by: Maybelline Consumer Care
Date published: 2019-05-05

Like the others, I’m so upset that you apparently discontinued my color in the Age Rewind Foundation with the sponge tip. I use color Tan 340  and can’t find it anywhere!! Why do companies do this all the time? Can you recommend something close? 

Asked by: Disapponted
They can make more money with the sponge.. you don’t get as much and the coverage is awful.
Answered by: Betty B
Date published: 2019-04-25

Is there any where I can purchase instant age rewind in sandy beige

Asked by: kim465
Ebay thats where i got mines.
Answered by: Sandyw
Date published: 2019-07-04

What is the next darker color after 300 medium beige??? Is it that SUPER DARK color? Is there nothing in between? I tan in summer but use medium beige in winter! Love the product but need something for summer!

Asked by: Birdie77
Hi there! Yes, the next color after Medium Beige is Cocoa, which might be too dark for your skin tone. As of right now we do not have a shade in between those two shades. But this is great feedback for us, this helps us to improve our services and products in any every way that we can. Your comments have been shared with others in the company for consideration. We recommend trying Dream Satin Liquid Foundation. You'll achieve the look of completely poreless skin with a smooth airbrushed finish. Lightweight and breathable, this up to 16-hour liquid foundation delivers cake-free, full coverage that moisturizes all day. Check out shade Honey Beige 90. We hope this information is helpful!
Answered by: Maybelline Consumer Care
Date published: 2019-03-04

hi, i have yellow undertones - may i know what shade will suit best for me? am nc30 in mac. for the age rewind concealer - medium is too pink for me.

Asked by: sltwtrdsy
Hi there sltwtrdsy! Thank you for reaching out. We are so happy to hear you are interested in our Instant Age Rewind Foundation! Choosing your perfect shade can be difficult through this sort of communication, but we want to help in the best way we can! Please reach out to us directly at 800-944-0730 and provide the reference number 06054829. We look forward to hearing from you soon and helping you find your perfect match!
Answered by: Maybelline Consumer Care
Date published: 2019-02-11

How long does it last ? What is the wear time ? Does it settle in fine lines?

Asked by: Bellahop
I am 55 years old and have been wearing this foundation for approximately 10 years. It is the only foundation I can find that does not settle in lines. I do have to reapply more often than I would like but it's worth it! In every other way this makeup is superior!
Answered by: Tess J
Date published: 2019-02-19

I am so disappointed to find Maybelline New York Instant Age Rewind Radiant Firming Makeup, Classic Ivory has been discontinued. I have been using this product for 10 or more years. Why, why, why? 

Asked by: emilyp
Amazon has it for $12.88. It where I bough mine a year ago when cvs quit carrying it. 
Answered by: drm257
Date published: 2019-01-20
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