A bride knows the importance of wearing something old and something new on her wedding day; it’s good luck, after all! But another major part of a bride’s look– aside from her dress– is her glam. It’s not just the bride’s makeup that needs doing, though, but her bridal party, and the wedding guests, too!

Before the big day, get inspired by all of the different bridal makeup looks that are out there. Some brides will opt for soft and romantic wedding makeup while others prefer more of a bold or sultry vibe. To help you find the style for you– as a bride, bridesmaid or wedding guest– we’ve rounded up some of our favorite wedding makeup tutorials below. Let Maybelline New York help you say, “I do!” to your perfect look.


Congrats, it’s time for your walk down the aisle! Wedding makeup might sound intimidating, but there’s no reason to reinvent the wheel. The best makeup look is one that enhances your features, lasts all day and lets your inner beauty shine.


From a glowing complexion to captivating eyes and a stunning lip color, this bridal makeup look is designed to make you radiate with confidence and grace as you walk down the aisle.

1. Ace Your Complexion

To even out your skin, apply Fit Me Foundation. This lightweight foundation mattifies and refines pores and leaves a natural, seamless finish. Add concealer, then set your face with a pressed powder for all day wear followed by Fit Me Blush.

2. Eyes on the Prize

Prime the eyelids by applying some Instant Age Rewind Eraser Concealer which will even out any discoloration, too. Then, go in with light pink and rose gold shadows from Shadow Blocks Eyeshadow in 82nd & Park. Using the brown shade, create a subtle wing to really emphasize the eyes.


Whether you tend to get misty eyed or not, a good waterproof mascara like Lash Sensational Sky High in Brownish Black is your best bet. Choosing brown instead of black is perfect for a soft glam look.


Wherever you get oily, apply a mattifying primer like Fit Me! Matte + Poreless Mattifying Primer. This will guarantee that your makeup stays put and won’t look greasy no matter how much dancing you do.

5. Ace Your Complexion

To even out your skin and boost your glow, Super Stay Active Wear Foundation is the way to go. And with the promise of 30 hours of wear, this water, sweat and transfer-proof formula is in it for the long haul. Add concealer, contour and blush then set your face with a pressed powder for all day wear.

6. Get Glowing

Chances are you’ll already have a radiant look to you for your special day, but sweeping some Master Chrome Highlighter on the high points of your cheekbones and on the tip of your nose will dial it up a notch.

7. Pucker Up

Finish by lining your lips, then add a swipe of our SuperStay Vinyl Ink for 16 hours of high shine color.


You may not be in the white gown, but today is a special (and long!) one for the bridal party, too. For a day full of picture-taking, you’ll love this simple, yet glam makeup look.

Glam Bridesmaid Makeup for Picture-Perfect Moments

From soft and romantic hues to defined eyes and a touch of glamour, this bridesmaid makeup look is perfect for a day filled with joy, love, and celebration.

1. Let it Glow

For a radiant complexion, dab Instant Age Rewind Instant Perfector 4-in-1 Glow all over on hydrated skin. This multitasker– with its handy sponge applicator– does the job of a primer, concealer and highlighter all in one.

2. Even Out Your Skin

Instant Age Rewind Eraser Concealer offers great coverage and doubles as a foundation. Use it on any areas of discoloration like dark under eye circles, then blend it out for a seamless finish.

3. Boost Your Bronze

For a golden, sunkissed look, apply City Bronzer with a big fluffy brush under your cheekbones, along the jawline and down the sides of your nose and on your forehead, where the sun would naturally hit.

4. Amp Up Your Arches

Brush up brows with the spoolie end, then use the ExpressBrow Ultra Slim Pencil to make hair-like strokes in any sparse spots.

5. Get Glossy

Prettify your pout with a nude shade like Superstay Ink Crayon in Talk the Talk. To ensure that lips stay hydrated and look glossy all day, top off your lipstick with some Lifter Gloss in Gummy Bear.


RSVP ‘Yes’ to this gorg wedding guest makeup. A pretty, natural look is perfect for dancing the night away and snapping pics with your date.

Gorgeous Wedding Guest Makeup: Dance and Capture Memories

From long-lasting foundation to mesmerizing eyeshadow and the perfect lip color, this look is designed to make you shine throughout the event.

1. Walk the Line

Fake a fuller pout by drawing just outside the border of your lips with Color Sensational Lip Liner in a nude shade to define and contour. Dab a lipstick or gloss on top to really make your pout pop.

2. Get Cheeky

For a healthy flush, dab some Cheek Heat Blush in Coral Ember with a light hand, then sweep a little Fit Me Blush in Pink 25 along your cheekbones and on the tip of your nose. Add a bit of City Bronzer, too, if you feel like your complexion could use some warming up.

3. Add Some Sparkle

No need to go too over the top, but a light wash of Color Tattoo Cream Eyeshadow in Socialite on the lids will make sure there’s a little twinkle to your eyes for the wedding festivities.

4. Smudge Right

A swipe of Tattoo Studio Gel Liner in Smooth Walnut along the lash lines will help to elevate your look. And there’s no precision or tools needed, simply smudge the lines with your finger for a subtle smokey effect.

5. Conceal the Deal

Dab on Instant Age Rewind Concealer to disguise dark circles and cover any uneven spots.

6. Lash Dance

No look is complete without mascara, so reach for the Lash Sensational Waterproof formula and you’ll be ready to go.

Accentuate your eyes with a cat eye using a budge-proof liner like Tattoo Studio ink pen eyeliner.

If you’re doing your own makeup, it’s helpful to start testing products a few months ahead of the nuptials. Things like how the formulas work for your skin type and how the colors look should be kept top of mind as you trial the products. You also want to make sure that your makeup offers plenty of staying power since it’s going to be a long day full of picture-taking, kissing and dancing. For that reason, if you don’t typically use a primer, longwear foundation or smudge-proof lipstick, this would be the time to start. Most brides want to look like themselves, just a glowier more made up version, so they’ll stick to makeup that’s not too far off from their norm. For instance, if there’s a certain shade of nude lipstick that’s your go-to, it would make sense to use something similar for your wedding day. It’s always good to have inspo, so starting a Pinterest board, flipping through magazines and scrolling Instagram can help you find your wedding day makeup match. Many brides will work with a makeup artist who will be there to help them get ready on the day of the wedding. But, that should never be the first time that you’re trying your makeup. Instead, it’s smart to set up a trial a few weeks or even a month before so that you can see their style and how the makeup looks on you. If you notice anything that’s not quite working, you can have your MUA make tweaks for the actual day. But, if you want to do your own makeup, there’s nothing wrong with that! There’s something nice about having full control over your look and keeping it similar to your usual makeup. For some it’s way too stressful to worry about getting themselves ready. You know yourself best, though, and if it’s hard for you to relinquish control to a makeup artist, then you have your answer. It depends on how many people are in your bridal party and how long it’s going to take to do your glam. Typically, most brides will give themselves about four hours to get ready. The bride’s makeup will likely take the longest and should be done close to last if the bridal party is getting their makeup done, too. This is to make sure that their makeup is fresh when it comes time for pictures and the ceremony. In some instances, the bride’s makeup may be done first and then just touched up before it’s time to leave the bridal suite. Having a trial with a makeup artist or testing it out on your own ahead of the wedding day will help you figure out exactly how much time you need to leave yourself to save you from rushing or cutting it too close on your big day.