HALLOWEEN MAKEUP LOOKS

You might not survive... but your makeup will with long-lasting formulas ready for every Halloween horror!

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KISS OF DEATH

Leave no evidence behind with Super Stay Matte Ink Liquid Lipstick, transfer-proof and up to 16-hour wear.

FACE YOUR FEARS

Survive the night with Super Stay Lumi-Matte Foundation, apocalypse-resistant and sweat-proof.

EYES THAT HAUNT

Spooky waterproof and no-smudge pigments for a night of scares with Tattoo Studio Gel Eyeliner Pencil.

Virtual Beauty Studio

Our virtual makeup tools are here to help you discover inspiring looks and try game changing products. From mastering your brows to finding your perfect foundation shade, our virtual beauty studio will give you the edge when choosing your next go-to product.

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Virtual Try On

Ready to makeup your mind? Virtual Try-On is the makeup tool that gives you the ability to try on multiple products, shades and looks all in one place

Foundation Finder

Say goodbye to foundation guesswork! Our Foundation Finder uses advanced AI to analyze your skin tone and recommend your perfect shade.

Mascara Quiz

Take our mascara quiz to find your perfect mascara match, from dramatic volume to naturally defined.

BEST SELLERS

WHAT'S NEW

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COLOSSAL BUBBLEâ„¢ WASHABLE MASCARA

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LIFTER GLAZEâ„¢ LIP BALM

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TATTOO STUDIO® DIP-INK EYELINER

Our Products in Action

Looks, how to apply, crash test, reviews by our community: see our latest products in action!

Makeup Make Change

We make makeup. We’re also committed to making change to help create a better world. Learn about our global initiatives and discover how we can drive real change together.
Our 2022 brand impact report is available. Please read it here.

Brave Together

A global initiative to support everyone experiencing anxiety and depression.

Conscious Together

Our sustainability program that sets out our conscious production, packaging, formula and disposal goals.