BROW INSERTS™ EYEBROW MULTIPLYING PEN & BRUSH
BROW INSERTS™ EYEBROW MULTIPLYING PEN & BRUSH
100 brow-like hairs in 30s, delivering both definition and fullness. Salon Quality Eyebrows. $ 13.99
BROW INSERTS™ EYEBROW MULTIPLYING PEN & BRUSH
100 brow-like hairs in 30s, delivering both definition and fullness. Salon Quality Eyebrows. $ 13.99
Medium Brown
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Revolutionize your eyebrow routine with Maybelline Brow Inserts Pen & Brush, the brow multiplying tool designed to deliver salon-quality, hair-like results right in your home.
Unique 2-in-1 Eyebrow Makeup Product: One end features a micro-needle brow pen with a precise 0.015MM triple tip, effortlessly creating realistic 100 brow-like hairs in just 30 seconds to perfectly fill sparse or overplucked areas. The other end boasts a hair-like fiber gel that tints and volumizes each brow hair, allowing for buildable coverage to achieve the look of defined, full brows.
Long-Lasting Formula: Experience up to 36 hours of transfer-resistant, smudge-resistant, and water-resistant wear. This eyebrow filler is formulated with dye-free colorants for true color that withstands your busiest moments without a fade or smear.
Realistic Finish: This brow pen delivers natural, multiplied, volumized, and precisely filled eyebrow looks with a comfortable, crunch-free feel.
Hair Colors: Brow Inserts Pen & Brush is available in 6 shades for blonde, brown, black, and gray hair:
- Blonde Brow Pen: Blonde with warm undertone. Best for warm-toned blonde hair color.
- Soft Brown Brow Pen: Light Brown with cool tones. Best for cool light brown hair color.
- Medium Brown Brow Pen: Medium Brown with warm undertones. Best for warm medium brown hair color.
- Ash Brown Brow Pen: Cool Light Brown with cool ash undertones. Best for cool light brown or gray hair color.
- Deep Brown Brow Pen: Deep Brown with warm undertones. Best for warm dark brown hair color.
- Black Brown Brow Pen: Black Brown with warm and cool undertones. Best for deep brown & black brown hair color.
Size: 1.876 x 0.472 x 5.625 inches; 0.038 fl oz
Packaging: 2-in-1 dual-ended tool featuring a micro-needle shaped pen on one end and a hair-like fiber gel on the other.
Suitable for all brow types, allergy-tested, and ophthalmologist-tested.
Our Promise
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Up to 36HR Wear
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Dermatologist Tested
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Water Resistant
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Smudge resistant
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Transfer resistant
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Allergy Tested
2-IN-1 PRO-INSPIRED TECHNOLOGY
This innovative 2-in-1 eyebrow product combines a 0.015MM micro-needle pen for precise, hair-like strokes and a fiber gel that tints and volumizes each brow hair, delivering both definition and fullness.
INSTANT SALON-QUALITY BROWS
This brow makeup tool quickly transforms sparse areas into beautifully full, salon-quality brows from the comfort of your home. 85% agree eyebrows look professionally done.**Based on a consumer study.
CUSTOMIZABLE BROW STYLES & BROW SHAPES
Easily design distinct brow looks and shapes: precisely filled, beautifully volumized, or a combination of both for a multiplied brow look. The dual-ended applicator allows for quick customization to suit your style.
36HR PROTECTED WEAR
The formula is transfer-resistant, smudge-resistant, and water-resistant, ensuring your defined brows remain protected through anything.
100 BROW-LIKE HAIRS IN 30S. FULLER-LOOKING BROWS. SALON QUALITY.
See how the Brow Inserts brow product instantly creates a salon-quality, multi-brow look.
FIND YOUR BROW PRODUCT
BROW INSERTS™ EYEBROW MULTIPLYING PEN & BRUSH | ||
|---|---|---|
| Product Format | Product Format | Product Format |
| Brow multiplying tool | Pencil | Natural |
| Key Benefit | Key Benefit | Key Benefit |
| 0.015MM micro-needle pen + fiber gel | 1.5mm tip + precise spoolie | Lightweight brow glue +styling brush |
| End Look | End Look | End Look |
| Easy multiplied brows | Precisely defined brows | Full, Locked Brows |
| Wear | Wear | Wear |
| Up to 36HR | Up to 16HR | 24HR |
BROW INSERTS EYEBROW MULTIPLYING PEN & BRUSH FREQUENTLY ASKED QUESTIONS
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Ratings & Reviews
Average Customer Ratings
Quality of Product, 5.0 out of 5
Value of Product, 5.0 out of 5
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1 to 8 of 314 Reviews .
1 – 8 of 314 Reviews
Most Recent
Reviews 3
Votes 0
5 out of 5 stars.
Loved it!
13 days ago
Had the brows looking SNATCHED! I really like this product, it was a great color match and I feel like it added the bit of volume and thickness that I needed. Also appreciate that it didn’t dry out super easy, and the product lasted on my brows all night - regardless of weather. I’d buy again!
Helpful?
Review 1
Vote 1
3 out of 5 stars.
Easy to draw strokes
28 days ago
Easy to carry while traveling. Gives a fuller brows and more defined looks.stays in place throughout the day. Apply in short, light strokes to fill & shape brows naturally
Helpful?
Response from Maybelline:
18 days ago
Maybelline
Hey there! Love that Brow Inserts Pen & Brush is your go-to for brows on the go! Thanks for sharing how it helps you create a fuller, defined look that lasts all day. Brows that are ready to slay—wherever you’re headed!
Review 1
Votes 0
5 out of 5 stars.
Easy to apply
29 days ago
For someone who doesn’t have a lot of hair on their eyebrows like me, this product it’s an essential! It’s super easy to use, and looks very natural.
Helpful?
Review 1
Votes 0
4 out of 5 stars.
Natural brows
a month ago
I've been using the Maybelline Brow Inserts in Soft Brown for a few months now, and I'm honestly loving the results!
I have dark brown hair, and the Soft Brown shade works surprisingly well with both my hair color and skin tone. I was initially a little intimidated by the color of the brow gel because it looked like it might be too light or unnatural, but once applied, it blended beautifully!
What I love most is how natural my brows look. It adds just the right amount of color and definition without making them look overly filled in, drawn on, or fake. The application is also really easy, which makes it perfect for my everyday makeup routine.
In my comparison photo, the brow on the left has the product applied, while the other brow is completely natural. You can really see the subtle difference it makes!
My only concern is how well the product will hold up over time. Since it has both a pen and gel component, I'm a little worried that one or both sides might eventually dry out before I've finished using it. So far, though, I haven't had any major issues.
Overall, I'm really impressed! If you're looking for a brow product that enhances what you naturally have without giving you that overly done eyebrow look, this is definitely worth trying!
Helpful?
Review 1
Votes 0
5 out of 5 stars.
quick and easy!
a month ago
i loved this product! it applied so easily, was very quick, and made my brows last all day! perfect for on the go, and made me feel more confident in my brows!
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
Easy to use
a month ago
I love the eyebrow products of this brand and it never disappoints, its application is very easy, its so thin that they leave the line like a real hair, it has a long duration, the eyel does not move anywhere. This design is very good
Helpful?
Review 1
Votes 2
5 out of 5 stars.
Natural fuller eyebrows
a month ago
The packaging is simple, clean and seek your on the go buddy. Very easy to use blends very well and I love the consistency. Achieving that natural fuller looking eyebrows well defined in just a few strokes.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
So good
a month ago
I love this brow filler and gel! It is such a great concept to have both products in one component and it is so easy and convenient to use and the perfect size. This product feels such high quality and is so easy to use to get the perfect full brow look that stays in put all day long. Overall I’ve been loving this product!
Helpful?
1 – 8 of 314 Reviews
Ratings & Reviews
Average Customer Ratings
Quality of Product, 5.0 out of 5
Value of Product, 5.0 out of 5
Customer Images and Videos
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Gender
Skin Type:
Skin Tone:
Eye Color:
Hair Color:
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9 to 38 of 314 Reviews .
9 – 38 of 314 Reviews
Most Recent
Europe
Review 1
Vote 1
Age25 to 34
GenderFemale
Skin Tone:Light
Eye Color:Brown
Hair Color:Black
5 out of 5 stars.
My favourite brow product!
a month ago
I’ve tried numerous brow products, however, Brow Inserts by Maybeline is the best one so far! I have asymmetrical and sparse brows, however, with this product I can do my brows fast and easy, and the result is - natural-looking defined brows. I hope it’s never discontinued, especially my color which is ash brown as it’s perfect for my deep winter palette and cool undertone. The longevity is also top notch, sometimes I fall asleep with it and my brows are still done in the morning.
Yes, I recommend this product.
Helpful?
Quality of Product, 5.0 out of 5
Value of Product, 5.0 out of 5
Reviews 2
Votes 0
5 out of 5 stars.
Amazing for my brows
a month ago
I really love a 2 in 1 product! Both gel and brush have a good formula. I live that the brush tip is really fine and allows you to create hair like lines. It lasts all day on my brows.
Helpful?
Review 1
Votes 0
4 out of 5 stars.
Brows
2 months ago
When I got this I was excited because I saw that it had the brush where it looks like eyebrow strokes already. I wish it wasn't as liquidy though so that the color actually stays in place and you can pile more on. But other than that I think it's good.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Love
2 months ago
Super easy to use, great pricing. If you tend to apply your makeup on the go, easy to throw in your bag with no worries of taking up much space. Highly recommend
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Pigmented
2 months ago
Aye man this stuff is pigmented! I have the deep brown one. First I did step one and I did too much so I wiped it off. I did step two first then went back and did step one and I think that worked best for me. I'm going to use this now.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Maybelline is always creating AMAZING products !!!
2 months ago
I’ve been testing the Maybelline Brow Inserts Brow Multiplying Tool for an about a month now, I wanted to give a real review before sharing my thoughts about the product. This brow product is designed to help create fuller-looking, more defined brows with a natural finish. After using it consistently, I can says that it really makes my brow routine quicker and easier! The formula glides on smoothly, which makes it easier to fill in sparse areas without getting that harsh drawn on look. I love that I can build the intensity depending on the look I’m going for whether it’s soft everyday brows or a more polished, defined look. It blends well with a spoolie and helps give that fluffy, natural brow effect that’s been trending.
Helpful?
Review 1
Vote 1
3 out of 5 stars.
Ok but needs improvement
2 months ago
So I tried this a few just to be sure and it's good but I feel it could use some improvement. I really liked that the tip allowed you to add hair like strokes but I will say that it was hard to control the amount of tint that was coming out so it was a little patchy on application. The gel could use a stronger hold because I applied it and it didn't hold my eyebrows in place.
Helpful?
Response from Maybelline:
2 months ago
Maybelline
Hi there! Thank you for sharing your feedback on our Brow Inserts Brow Multiplying Tool. We're glad you loved the hair-like strokes, but we totally hear you on the tint control and the hold, and we've passed your notes right along to our team. For better control and a smoother application, try wiping any excess product off the tip first and using super light, gentle strokes. We appreciate you giving it a try, and we invite you to explore our other brow products to find your ultimate go-to! XO
Review 1
Votes 0
3 out of 5 stars.
Nice product
2 months ago
Received this item free of charge in exchange of my honest review from Influenster and Maybelline. Nice product but I’m not thrilled. Clear instructions, I like the hair like brush strokes, but the product isn’t actually waterproof after setting, still experienced smudging.
Helpful?
Response from Maybelline:
2 months ago
Maybelline
Hi there! Thank you for sharing your feedback on our Brow Inserts Brow Multiplying Tool. We're glad you liked the hair-like strokes, but we're sorry to hear about the smudging, and we've passed your notes along to our team. For better wear, try letting the formula set completely or dusting a little translucent powder on top to lock it in. We invite you to explore our other brow products to find your perfect match! XO
Review 1
Votes 0
5 out of 5 stars.
Natural looking brows in a minute.
2 months ago
I’m loving how easy it is to get that filled in brow look without without taking to long or looking over filled. The 3-Prong tip helps create hair like strokes, and the spoolie on the other end makes blending super easy.
Definitely part of my everyday routine!
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Mimics hair
2 months ago
This brow tool is so cool. The brush mimics strokes for hair. At first it was a little different but I was able to play with it and get the strokes of hair that I wanted. It’s very pigmented. I love the packaging and the design.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Easy to use
2 months ago
This Maybelline product is super easy to use and makes filling in and shaping my brows quick and simple. The shade blends nicely with my natural brows.
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Easy to use and fills in quickly!
2 months ago
I went into this product honestly thinking I wasn’t going to like it, especially since I have fairly thin, sparse brows, but I actually ended up loving it! The spiky end creates the perfect little hair like strokes, making my brows appear fuller. I was able to easily brush them through with a spooly to diffuse it a bit, and then fluffed them up and set them in place with the brush side. No brow glue needed!! This product was a one and done for my brows and I was blown away by how quickly I was able to fill them in and get them to my desired look. Highly recommend!
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Super easy to use, definitely beginner friendly!
2 months ago
I was genuinely surprised at how easy to use this product is! It gives the perfect hair like strokes and the gel sets the brows in place. In my experience it takes a couple minutes for the gel to dry down but once it does it doesn’t smudge and the brows look great! Also love that the gel doesn’t make the brows feel crunchy.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
I love the smooth, creamy texture—it’s easy to apply and blend, while the sleek, well-designed packaging makes it convenient to use; perfect for creating natural, defined brows! ✨
2 months ago
I really enjoyed using this brow pencil! The texture is smooth and creamy enough to apply easily, but not too soft, so I can create precise, natural-looking strokes without making my brows look too heavy. It blends nicely and is easy to build up for more definition. I also really like the packaging - it looks stylish and feels well-made, and the pencil is comfortable to hold and use. It's perfect for everyday makeup and gives my brows a polished, defined look while still looking natural. Definitely a great addition to my makeup routine!
Helpful?
Reviews 6
Votes 0
5 out of 5 stars.
It’s good
2 months ago
I don’t see myself going out without using it, it’s give my eyebrows this shape like the one that’s said I know what I am doing. And the durability is insane and packaging small enough to keep it in my everyday bad
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Smooth and quick
3 months ago
It has a really nice and smooth texture. First time using a product like this and I think it is a lot easier to apply than a pencil and I think it looks nicer! The exact color it says and the brow gel is a nice touch to have with it. The brow gel does have a slight chemical smell to it but it’s not super strong and not too overwhelming. Packaging is great and the caps are secure and strong when on.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Easy for use
3 months ago
I recently tried the Maybelline Brow Inserts, and I’m really impressed with the results. They are easy to apply and give my brows a fuller and more defined look without much effort. The shape options are versatile, making it simple to achieve either a natural or bold brow style. Once applied, the inserts stayed in place all day and didn’t smudge, which is a big plus. This product is perfect for anyone looking to enhance their brows quickly and effortlessly. Highly recommend giving them a try!
Helpful?
Review 1
Votes 0
4 out of 5 stars.
I was really surprised
3 months ago
I received this product for free from Maybelline for my honest review. This made doing my eyebrows a breeze. The black brown isn't harsh, the brush to make your fake hairs was simple. would buy again!
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Consistently always good
3 months ago
I wear this every single day. Packaging is simple and seek very easy to blend and put on the consistency is absolutely there and very easy to do the brush strokes and have great precision.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Looks natural
3 months ago
The maybelline brow inserts is very easy to use and help create naturally fuller, well defined brows in just a few strokes. It’s a greate affordable option for achieving natural looking eyebrows.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Very practical
3 months ago
It’s really very easy to use, the pigmentation is very good, you shouldn’t put too much pressure on it so that the lines are not so marked, at first it seems that the gel doesn’t dry, but if it dries, you just have to wait 😅, I like that it has 2 steps so you don’t have to swim with 2 different products.
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Perfect for eyebrows
3 months ago
Love this i love making my eyebrows looks sleek and natural and this helps me doing that… makes it easy and not sticky also perfect for everyday use
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Easy and great color!
3 months ago
I like this product because it’s easy to use and it has step one and step two. It goes on very easily and it looks really good and gives more volume to my eyebrows. Easy to come off as well.
Helpful?
Review 1
Votes 0
3 out of 5 stars.
Maybelline brow inserts
3 months ago
I tried the Maybelline Brow inserts in 262 black brown shade and found it not very helpful in making my scanty eyebrows look better. It comes as a pretty pen with neon packaging showing micro needles as step 1 and hair like fiber gel as step 2.
I've really uneven eyebrows and I thought this would make it look even but it didn't work in my favor. I liked that it makes the eyebrows look fuller but that I couldn't make it much defined.
Helpful?
Response from Maybelline:
3 months ago
Maybelline
Hi there! Thanks for sharing your detailed feedback! We're glad to hear the gel helped add fullness to your brows, but we're sorry it was tricky to achieve the precise definition you were looking for on uneven brows. To help create a more defined shape, try using a fine-tipped pencil or a slanted brush to map out your ideal arch first, then use the multiplying tool to fill in the sparse areas. We hope this helps!
Reviews 2
Votes 0
3 out of 5 stars.
Ehh I’ll stick to what I’m used to
3 months ago
I’m not sure what the price point is for the Maybelline Brow Inserts but I would pay under $10 for it. The constistency is stiff once it is dried on the eyebrow area. It is dark in color. I prefer my higher end eyebrow pencil. Even the Ulta brand is better than this one. Who the heck wants a two step eyebrow pencil?? People want simplicity.
Helpful?
Response from Maybelline:
3 months ago
Maybelline
Hey! Thank you for sharing your honest feedback on our Brow Inserts. We are sorry to hear that this product didn't hit the mark for you, and we’ve shared your comments with our team. If you prefer a simpler, traditional routine for your brows, we recommend checking out our Brow Ultra Slim Defining Eyebrow Pencil for precise definition and easy application. We hope you achieve all your brow goals with us soon! XO
Reviews 5
Votes 0
5 out of 5 stars.
Perfect for brows
3 months ago
This brow product is the best product. It’s mess free and super easy to use. It’s pretty affordable so anyone can use it without breaking a bank. Highly recommend!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Love it’
3 months ago
Loved this stuff, never use colored gel because it looks too strong but this one was great! Not too thick and lasted all day long! Will be buying again
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Amazing
3 months ago
I love this product. It fills in the hairs making them look like natural hair and the brow gel is great for volume and staying power. It stays all day and it looks very natural.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Does not transfer
3 months ago
Love the packaging, it does not transfer after applying it. It is weightless and it is easy to remove with makeup remover. Love the color and how precise the pencil is.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Love!
3 months ago
I loved this brow product so much, I’m on my third tube. Granted, I lost the first one but that’s neither here nor there. I love how natural this looks in my super sparse brows. I don’t really want super pronounced or precise brows.. I just want to look like I have some and I’m only willing to spend about 30 seconds on them. I prefer to use the liner end over the gel end (the gel end can get a little gloopy) but the formula is really nice for both.
Helpful?
9 – 38 of 314 Reviews
Questions
1 - 1 of 1 Question
Q: How do you remove the product?
13 days ago1 Answer
- A: Hello! we recommend using any micellar water or a makeup remover specifically designed for waterproof products, as these are generally the most effective options for gently removing long-wear and waterproof formulas. Be sure to follow the directions provided with the product you choose for the best results.2 days agoHelpful?