Lifter™ Concealer
Lifter™ Concealer
Radiant, full coverage concealer that is so skin-like it’s undetectable. Clinically tested. $ 13.99
Lifter™ Concealer
Radiant, full coverage concealer that is so skin-like it’s undetectable. Clinically tested. $ 13.99
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Meet your new secret weapon against dark circles: Lifter Serum Concealer from Maybelline New York, made with 78% skincaring formula.
This high-performance, creamy concealer is infused with a brightening serum formula to deliver hydrating, full coverage that seamlessly blends into the skin. It effortlessly conceals dark circles, imperfections, and blemishes, leaving you with a naturally radiant complexion and a lifted look.
Clinically tested to brighten the look of undereyes instantly and over time, powered by a 2% peptide blend and caffeine.
Pair it with other products in the Lifter family, for a naturally lifted look:
- Lifter Plump & Glow Foundation for a brightened, plumped skin look.
- Lifter Stix to sculpt your look.
Our Promise
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Vegan
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Suitable for All Skin Types
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Allergy Tested
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Dermatologist Tested
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Suitable for Sensitive Skin
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Non-Comedogenic
Clinically tested to brighten look of undereyes
The formula helps to improve the overall appearance of your undereyes, reducing the look of dark circles and fine lines, and brightening bare skin instantly and over time.
Instant and lasting hydration
Formula that hydrates instantly and over time.Provides all day wear for a lifted, radiant skin look.
POWERED BY 2% PEPTIDES + CAFFEINE
This high-performance skin concealer is powered by 2% peptide blend and caffeine. Together, these ingredients work to deliver a more radiant and awakened appearance.
Get the full glowy lifted look
Pair with Lifter Pump & Glow Foundation and Lifter Stix for a lifted, glowy look that visibly improves your skin!YOUR NEW WEAPON AGAINST DARK CIRCLES.
Discover how to use Lifter Concealer, for a flawless and radiant look
Compare Products
Lifter™ Concealer | ||
|---|---|---|
| Coverage | Coverage | Coverage |
| Full | Medium coverage | Medium coverage |
| Finish | Finish | Finish |
| Radiant finish | Natural | Moisturizing Finish |
| Wear | Wear | Wear |
| Up to 12HR | Average wear | 12 hours |
| Key Benefit | Key Benefit | Key Benefit |
| 24HR hydration + brightens under-eyes | Non-Comedogenic | Cushion Applicator + Hassle Free |
Complete the look
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Review Highlights
Average rating for this product: 4.6 out of 5 stars
Rating Distribution(713 reviews)
508 reviews with 5 star rating.
133 reviews with 4 star rating.
50 reviews with 3 star rating.
14 reviews with 2 star rating.
8 reviews with 1 star rating.
39 out of 40 (98%) of reviewers would recommend this product to a friend.
Cons
Suitable Cons could not be generated at this time.
Ratings & Reviews
Average Customer Ratings
Quality of Product, 4.3 out of 5
Value of Product, 4.0 out of 5
Customer Images and Videos
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1 to 8 of 676 Reviews .
1 – 8 of 676 Reviews
Most Recent
Review 1
Votes 0
5 out of 5 stars.
Go to concealer
a month ago
This has become my go to concealer. It doesn’t crease and it’s not noticeable. It helps brighten and lift under my eyes. It blends perfectly with a beauty blender
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Love it
a month ago
First I was not sure about the color would match with my skin but it is perfect. The concealer blends well. Also has a great coverage, and it's not watery too
Helpful?
Mayfield KY
Review 1
Votes 0
Age35 to 44
GenderFemale
Skin Tone:Light Medium
Eye Color:Blue
Hair Color:Red/Auburn
5 out of 5 stars.
Talk about looking youthful!!
a month ago
Wow, talk about knocking off years off my look. Yes ma’am!! I’ll take five more please. You will not be disappointed!! Get yours today before they run out. I bought me four more. That’s how great this product is.
Yes, I recommend this product.
Helpful?
Quality of Product, 5.0 out of 5
Value of Product, 5.0 out of 5
Review 1
Votes 0
5 out of 5 stars.
Love it
2 months ago
I wasn’t sure if the color would match my skin but it is perfect. This concealer blends well, has great coverage, and is long lasting. It’s not watery or too thick, perfect consistency. Love it.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
Very good concealer
2 months ago
This concealer is creamy , lightweight, and it spreads very easily. It blends seamlessly without needing much effort, which makes it great for quick routines despite being creamy it doesn’t feel heavy or cakey under my eyes, a big plus if you’re dealing with dryness or fine lines. Coverage is solid and hydration is another strong point. It doesn’t cling to dry patches and actually keeps my under eye area, looking fresh throughout the day.
Helpful?
Reviews 2
Votes 0
Age25 to 34
GenderFemale
Skin Tone:Light Medium
Eye Color:Blue
Hair Color:Dark Brown
2 out of 5 stars.
Disappointed
2 months ago
This was truly a disappointment to replace the Super Stay concealer. The Super Stay and Fit Me concealer are INCREDIBLE and I really don’t want to see the Fit Me disappear just like the Super Stay.
The lifter made me feel insecure with how thick it was . I felt like I was putting on foundation , and it would crease .
It makes me sad that brands feel the need to match trends when they have their own good thing going for them .
Helpful?
Response from Maybelline:
2 months ago
Consumer Care Center
Hello! Thank you so much for sharing your honest feedback on our Lifter Serum Concealer. We are so sorry to hear that this formula didn't meet your expectations compared to your previous favorites and that you found it too thick and prone to creasing. We understand your disappointment with the discontinuation of the Super Stay concealer and truly value your loyalty to our Fit Me range as well. Your comments about maintaining classic favorites while balancing new trends have been shared directly with our team for future consideration. We hope you can continue to enjoy the lightweight, natural finish of our Fit Me concealer for your daily look. Keep mastering that Maybelline glow! XOXO
FL
Review 1
Votes 0
Age18 to 24
GenderFemale
Skin Tone:Medium
Eye Color:Brown
Hair Color:Black
5 out of 5 stars.
Nourishing, Concealing, I love it!
2 months ago
I am pleasantly surprised by how much I love this concealer. I like a more natural finish than full coverage glam but it still conceals my darkness and is a great match. I have tan skin and didn’t get my ideal shade of 65 but 60 + powder is undetectable. After removing the concealer my skin is so supple and soft I am genuinely blown away! Must try if you want to support your skin and look refreshed during the day.
Yes, I recommend this product.
Helpful?
Quality of Product, 5.0 out of 5
Value of Product, 5.0 out of 5
Duncansville PA
Review 1
Votes 2
Age55 to 64
GenderFemale
Skin Tone:Light
Eye Color:Blue
Hair Color:Red/Auburn
1 out of 5 stars.
Disappointed!
3 months ago
This did not deliver results as promised. Yes, it conceals, but is settled terribly in my fine lines around my eyes. I don’t have any deep wrinkles, just fine lines. Literally immediately after applying it I noticed it settled into the lines and creased. I even applied my expensive moisturizer to the entire area and let it dry before I applied the concealer.
I also noticed that the majority of your reviews are incentivized, so how can they be non-biased?!!
No, I do not recommend this product.
Helpful?
Quality of Product, 2.0 out of 5
Value of Product, 1.0 out of 5
1 – 8 of 676 Reviews
Ratings & Reviews
Average Customer Ratings
Quality of Product, 4.3 out of 5
Value of Product, 4.0 out of 5
Customer Images and Videos
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9 to 38 of 676 Reviews .
9 – 38 of 676 Reviews
Most Recent
Review 1
Votes 0
5 out of 5 stars.
LOVE THIS COVERAGE!!!!
3 months ago
Maybelline and influenster thank you for the complimentary gift for review!!! This concealer definitely is full coverage and love using it under and over my foundation!!! Lasts all day..isn't sticky or creases!!! Revlon is amazing!!!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Brightening!
3 months ago
I was super excited to try this, and it definitely brightened my under eye area without making it look dried out. I use this almost very day that I wear makeup!
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Really works
3 months ago
I was pleasantly surprised by how well this worked. It is easy to apply, I love the applicator! It blends nicely and actually lifts. You can see which side is lifted on my 50 year old face 😁
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Impressed
3 months ago
I really like this Maybelline concealer. The formula is super lightweight and smooth, almost like a skincare, but still gives full coverage.
It blends easily to the skin, and doesn’t create much under eyes. It doesn’t make my eye area dry or cakey. The finish is so natural, not too matte.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
Full coverage
3 months ago
The Maybelline Lifter Serum Concealer is full coverage and it felt a little hard to blend, however it does cover any dark circles or impurities!
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Amazing
3 months ago
This is such a good concealer! It’s full coverage and covers things up really well. I have a few dark spots and sometimes I don’t want to wear any foundation or tint so this is perfect for those days! It’s super lightweight and blends out well.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Feels lightweight and easy to use!
3 months ago
I received something from Maybeline and Influenster in exchange for this post. I’ve been using this concealer and really like it. The texture is creamy but still lightweight and easy to blend. It gives nice coverage without looking cakey. My under eyes look smoother and more hydrated. I'd recommend it if you want a natural, glowy finish!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Great concealer
3 months ago
I love this concealer! It’s super lightweight while still having a good amount of coverage. It stays on all day but is easy enough to remove with an oil cleanser.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Drugstore concealer that feels High End
3 months ago
I have been using the Maybelline Lifter Serum Concealer for the past few months and I honestly love it. It feels incredibly lightweight and hydrating, which is a huge plus for my undereye area since it can get dry and crusty sometimes. It blends like butter and looks great after sealing it with powder. This concealer sits really nice on the skin.
It also has great coverage, (medium to coverage). It does a great job at coverage my under eye while still looking natural. It also has high durability. For a drugstore product, it feels high-end in both texture and performance. I was pleasently surprised at how well it blends and how comfortable it feels throughout the day. I will definitely be repurchasing it once I run out.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Love this
3 months ago
This is a great concealer. It blends very well and is very even. The shade match was great. It doesn't oxidize and is sweat resistant. I wore it for hours with very little creasing. It didn't settle in fine lines too much either. No heavy scent. Feels lightweight. Full coverage.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Good drugstore concealer
3 months ago
This is a high coverage, light formula concealer. It blends easily and typically lasts me an entire shift at work. Maybelline is still on the affordable side and this is worth it.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
Trying the maybilline lifter concealer.
4 months ago
I love how smooth the formula is the foundation blends easily and gives a nice natural finish on the skin.
The concealer is great for covering dark circles and small imperfections without looking heavy
Perfect if you want soft glam everyday makeup lookdefinitely a great combo
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Good concealer for puffy eyes
4 months ago
I got a free sample of the serum concealer from Maybelline in exchange for my honest review. I thought this serum concealer worked well. It easily blended and left my skin feeling even and hydrated. Plus it made my eye area look less puffy. I loved this product and thought it was a great addition to my makeup routine.
Helpful?
Reviews 5
Votes 0
5 out of 5 stars.
Good coverage
4 months ago
This Maybelline Lifter Serum Concealer is very great for under eye coverage and highlight features. Easy to open sleek container. Weigh less on the skin and feels smooth. Has no odor, is long lasting.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Light weight
4 months ago
I enjoyed using this concealer . I don’t use a lot because I’m a little older and I don’t want it to set in my creases but it’s buildable and that suits me perfectly.
Helpful?
Reviews 7
Votes 0
5 out of 5 stars.
I like this product
4 months ago
I love this presentation, the applicator is super comfortable, it’s really good covers a lot o, it surprised me , it’s creamy this good smell , this easy to apply
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Buildable coverage
4 months ago
I gave each product ⭐️⭐️⭐️⭐️/5 all for the same reasons. Starting with the Cloud Topias The coverage. These are absolutely all buildable products. They are so pigmented when you swatch and first apply, but once you start blending the coverage really minimizes. I was also disappointed that the blushes look so similar. In my pictures the darker one one is the left side. You can tell it doesn’t have as much of that “brightness” that the left does. Moving on to the texture. They are unreal. Unlike anything I’ve tried. It’s even lighter than a mouse. So amazing. The versatility is what really sells these products. They work beautifully on your eyes, cheeks and lips.
Overall I really enjoyed playing with these and look forward to many more looks!
The concealer has the same issue of coverage. Definitely need at least two layers to cover those dark circles I get from lack of sleep. Other than that the applicator is the perfect size and the shade was perfect for my skin tone.
All are a must to try!
Helpful?
Reviews 6
Votes 0
4 out of 5 stars.
Might be tough for pale tones
4 months ago
Unfortunately this pulled very yellow on my skin so I can’t speak for the shade match but it’s very hydrating and provides a good coverage. I did also find it to be a thicker consistency than I thought it would be.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Bright eyes soft finish
4 months ago
I have been using complimentary Maybelline concealer and would say it has quickly become my favorite makeup items. The texture is super creamy and smooth just like it melts in to my skin without leaving dry patches. It does amazing job concealing dark circles and blemishes. It has no strong scent hence i love it even more. The shade matches perfectly to mine and looks simple effective and fresh wear.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Okay product
4 months ago
The maybelline lifter serum concealer has a really nice lightweight, hydrating feel and blends easily. It gives natural, radiant finish that looks great for everyday wear. However, the coverage is more light to medium and doesn’t fully cover dark circles without layering. I also noticed some creasing and it didn’t last all day on me. Overall, it’s a good for a natural look but not the best for fuller coverage or long wear.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
beautiful radiant concealer!
4 months ago
This concealer provides medium coverage yet is perfect for covering my dark circles and minor blemishes. It's super hydrating and stays perfect even after my long days. Love the consistency and that it doesn't crease.
Helpful?
Review 1
Votes 0
4 out of 5 stars.
Good product
4 months ago
Good concealer. Doesn’t crease like crazy. Good color match. Goes on smooth. Good applicator. Reminds me of the shape tape. Will continue using!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Worked awesome!
4 months ago
This concealer covered my blemishes with ease and the color was nearly perfect for me. I really liked the formula and it didn’t seem to negatively affect my skin.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Love it
4 months ago
I love how smooth this concealer feels on my skin! The consistency is perfect amount of product for any face type. The results are phenomenal, and the wear lasts all day! There’s no creasing~ I am in love!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Love this
4 months ago
This is a gorgeous concealer I love the applicator and the coverage it gives it is so easy to apply and wears beautifully throughout the day as well!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Interesting and luminous
4 months ago
I was surprised how luminous the concealer is and while it’s great for blending it doesn’t really meet the coverage that I need. This works more for under eyes and not covering acne.
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Good concealer
4 months ago
It's a hight coverage moisturizing concealer, that it perfect for a everyday use. Has a fairly dense texture, and.a beautifull finish. It has not smell
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Great concealer!!
4 months ago
Love this product! Formula is creamy and buildable. Love that it’s 78% skin care ingredients including peptides and caffeine. Giving great coverage and natural finish.
Helpful?
Reviews 5
Votes 0
5 out of 5 stars.
Full coverage
4 months ago
Maybelline lifted concealer helps my dark circles go away! The applicator is easy to use and big enough without smudging onto my eyelashes. Easy to blend with finger tips or a small sponge. Doesn’t cake or crease in between my lids.
Helpful?
Reviews 3
Votes 0
5 out of 5 stars.
awesome concealer
4 months ago
Blends so well with the Maybelle concealer! such a great value for a wonderful product! love all the maybelline products and would recommend to anyone!
Helpful?
9 – 38 of 676 Reviews
Questions
1 - 2 of 2 Questions
Q: Hi I I wanted to know what shade to be recommended to use if I use the lifter concealer? I usually get the superstay 30hr active wear concealer shade 11
5 months ago1 Answer
- A: Hello! Thank you for reaching out about our Lifter Serum Concealer. Since our Super Stay Full Coverage Under Eye Concealer has been discontinued, we recommend checking out shade 15 Warm for a similar result to your previous shade 11! To find your most accurate match, we also suggest using the Virtual Try-On tool on our website to see how it looks on your skin. XO4 months agoHelpful?
Q: i use the maybelline fit me concealer in shade “sand” as my foundation. what’s my exact lifter serum concealer shade to use as a foundation?
7 months ago0 Answers