Great Lash® Washable Volumizing Natural-Looking Mascara
Average rating includes incentivized reviews.
Great Lash® Washable Volumizing Natural-Looking Mascara
After 40 years, Great Lash is still America’s favorite mascara. $ 9.49
Average rating includes incentivized reviews.
Great Lash® Washable Volumizing Natural-Looking Mascara
After 40 years, Great Lash is still America’s favorite mascara. $ 9.49
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Maybelline Great Lash Mascara is your timeless go-to for natural-looking volume.
Small brush, big control. The small mascara brush is easy to control to target hard-to-reach corners and long and short lashes alike for buildable volume for every lash.
Lash-doubling formula. Our lash-doubling mascara formula lengthens and conditions lashes for an easy, everyday makeup look.
Hypoallergenic mascara. The hypoallergenic formula is ophthalmologist tested, allergy tested, and safe for contact lens wearers.
4 natural-looking mascara shades. Choose from Dark Brown, Brownish Black, Very Black, or Blackest Black for a volumizing mascara shade that suits your natural lash color.
Once you swipe on Great Lash Washable Mascara, you’ll see why there's been billions of Great Lashes since 1971.
Size: 0.63 x 2.75 x 5.63 inches; 0.43 fl oz
Formula: Liquid
Color: Dark Brown, Brownish Black, Very Black, or Blackest Black
Finish: Natural
Skin Types: All Skin Types, Sensitive Skin
Packaging: Tube Mascara with Small Brush
Special Features: Lightweight, Volumizing, Lengthening, Lash-Doubling, Hypoallergenic, Allergy Tested, Ophthalmologist Tested, Washable
See what makes Great Lash Washable Mascara a favorite of makeup lovers since 1971:
- Volumizing Mascara - this volumizing washable mascara formula builds and conditions lashes for natural-looking volume
- Conditioning Mascara - Great Lash Mascara conditions lashes while it builds, for healthier-looking lashes and length
- Mascara with Small Brush - The small brush is easy to use, giving you ultimate control for buildable volume
- Find Your Brush Match - Great Lash Mascara has wands for all lash goals whether you want big volume with Great Lash Big® Washable Mascara , a lifted curl with Great Lash® Curved Washable Mascara , or corner-to-corner volume with Great Lash Lots Of Lashes® Washable Mascara
- Hypoallergenic Mascara - Great Lash Volumizing Mascara for natural lash volume is suitable for contact lens wearers and is ophthalmologist tested and allergy tested
- Everyday Mascara - This natural-looking mascara is perfect for everyday use and no-makeup makeup days
- Award Winning Mascara - Great Lash Mascara has won Allure’s Readers’ Choice and Best of Beauty Awards
Step 1. Sweep the lash-building brush from the root to tip of lashes.
Step 2. Continue building volume until the desired lash look is achieved.
Pro Tip: Do not let mascara dry in between coats.
To Remove: Easily remove mascara with eye makeup remover or micellar water.
Water/Aqua|Beeswax/Cera Alba|Ozokerite|Shellac|Glyceryl Stearate|Triethanolamine|Propylene Glycol|Stearic Acid|Sorbitan Sesquioleate|Methylparaben|Quaternium-15|Quaternium-22|Simethicone|Butylparaben|May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499)|Titanium Dioxide (CI 77891)|Ultramarines (CI 77007)|Mica
Our Promise
Hypoallergenic
Allergy Tested
Ophthalmologist Tested
Suitable for Contact Lens Wearers
Watch To Learn What's to Love About Great Lash Washable Mascara
See Maybelline Great Lash Mascara in action and stunning before and after transformations with this natural-looking, volumizing mascara.
What Customers Have to Say About Great Lash Mascara:
This is the only mascara I have worn since I started wearing mascara.
- kbonne, Las Vegas
Compare Great Lash Washable Mascara
 | |||
|---|---|---|---|
| End Look | End Look | End Look | End Look |
| Natural-looking volume | Natural-looking volume | Natural-looking volume | Natural-looking volume |
| Key Benefit | Key Benefit | Key Benefit | Key Benefit |
| Everyday lash definition | Corner-to-corner volume | Big volume | Perfectly curled look |
| Brush Type | Brush Type | Brush Type | Brush Type |
| Small brush | Heart-shaped brush | Big brush | Curl brush |
| Formula | Formula | Formula | Formula |
| Lash doubling formula | Lash doubling formula | Lash doubling formula | Lash doubling formula |
Great Lash Washable Mascara FAQs
While we would not recommend using the tinted Great Lash Washable Mascara on your eyebrows, you can use Great Lash Clear Mascara on your brows to condition, groom, and separate your brow hairs. For more brow-styling hold for up to 24 hours in clear and tinted shades, we recommend Super Lock Brow Glue.
Maybelline Great Lash Washable Mascara is designed to last comfortably on lashes all day.
Great Lash Washable Mascara provides a natural-looking, volumized lash look. If you’re seeking a mascara for everyday makeup looks, Maybelline Great Lash Mascara is a great choice. Lashes look longer and more volumized with a natural finish. Great Lash is also a great option for those who are new to makeup and want to try an easy to apply, everyday classic mascara.
Great Lash Washable Mascara is not prone to clumping as long as it is applied properly. Be sure to build up new layers before existing layers have a chance to dry to ensure a smoother consistency.
Great Lash Washable Mascara does not smudge with normal wear. For those who want extra staying power and protection from water and sweat, try Great Lash Waterproof Mascara for the same great benefits in a waterproof formula.
Maybelline Great Lash Mascara is not a tubing mascara, but it does work to volumize and lengthen lashes for natural-looking volume.
Great Lash Washable Mascara is not oil-based and can be removed with oil-free eye makeup remover. While the traditional Great Lash Washable Mascara formula is oil-free, it’s important to check the ingredients on your individual product, as ingredients in different types of Great Lash Mascara can vary.
Since 1971, Maybelline Great Lash Mascara has been an iconic makeup staple due to its reliable performance, accessible price point, and easily recognizable design. The iconic green and pink mascara bottle has caught the eye of makeup lovers for over 50 years, since it was the first water-based mascara on the market. We have continued to improve the formula, while maintaining the same benefits that mascara-lovers have grown to rely on—natural-looking volume, a conditioning formula, and reliable performance for everyday wear.
Great Lash Washable Mascara has a 3-year shelf life unopened and should be replaced every 3 to 6 months after opening. Dispose of mascara earlier if you see changes in consistency, smell, or appearance.
Yes, Great Lash Washable Mascara is safe for sensitive eyes and contact lens wearers. This hypoallergenic mascara is ophthalmologist tested and allergy tested.
You can purchase Great Lash Washable Mascara in person at your local drugstore or major retailers, or online on sites like Amazon. Click the “Buy Now” button to explore buying options online and purchase mascara from your favorite retailer.
Best Sellers
Review Highlights
4.5 stars
Average rating for this product: 4.5 out of 5 stars
Rating Distribution(1379 reviews)
5 star
1066
1066 reviews with 5 star rating.
4 star
127
127 reviews with 4 star rating.
3 star
46
46 reviews with 3 star rating.
2 star
32
32 reviews with 2 star rating.
1 star
108
108 reviews with 1 star rating.
732 out of 831 (88%) of reviewers would recommend this product to a friend.
Ratings & Reviews
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5 starsstars
1066
1066 reviews with 5 stars.
4 starsstars
127
127 reviews with 4 stars.
3 starsstars
46
46 reviews with 3 stars.
2 starsstars
32
32 reviews with 2 stars.
1 starstars
108
108 reviews with 1 star.
Overall Rating
4.5
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Average Customer Ratings
Quality of Product
Quality of Product, 3.9 out of 53.9
Value of Product
Value of Product, 3.1 out of 53.1
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1 to 8 of 1379 Reviews .
1 – 8 of 1379 Reviews
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Most Recent
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Great product
3 days ago
I really like this product it does what it says, volume and still look natural
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age25 to 34
GenderFemale
5 out of 5 stars.
Mascara
3 days ago
Great product! Love how it looks on my eyes. This was actually the mascara type I grew up on! I switched to a different brand, but now will be switching back! I would love more samples!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
GenderFemale
5 out of 5 stars.
Great Lash Mascara
3 days ago
This is a long standing mascara that has stood the test of time. Great formula, long-lasting and doesn’t bleed or clump!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Great product
3 days ago
Goes on effortlessly, and covers amazing. Lashes look full and thick. Applicator is perfect coating each lash. Can apply multi layers for fuller look . Non smudging or flaking .
Yes, I recommend this product.
Helpful?
Anonymous
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Loving my Maybelline Mini!
3 days ago
I absolutely love my sample of Great Lash Washable Volumizing Natural-Looking Mascara Mini! My lashes have never looked so thick and full!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
5 out of 5 stars.
Mini Mascara
3 days ago
It goes on easy and shows my lashes well. It is also easy to take off at night.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Love it
3 days ago
Easy to use and looks good applied to my eyes.love it
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Good mascara
3 days ago
I love this mascara. It looks natural. Easy to apply for daily
Yes, I recommend this product.
Helpful?
1 – 8 of 1379 Reviews
Ratings & Reviews
Rating Snapshot
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5 starsstars
1066
1066 reviews with 5 stars.
4 starsstars
127
127 reviews with 4 stars.
3 starsstars
46
46 reviews with 3 stars.
2 starsstars
32
32 reviews with 2 stars.
1 starstars
108
108 reviews with 1 star.
Overall Rating
4.5
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Average Customer Ratings
Quality of Product
Quality of Product, 3.9 out of 53.9
Value of Product
Value of Product, 3.1 out of 53.1
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9 to 38 of 1379 Reviews .
9 – 38 of 1379 Reviews
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Most Recent
Review 1
Votes 0
Age25 to 34
GenderFemale
5 out of 5 stars.
Volumizer
3 days ago
The product does what it is supposed to! Love the volume!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age25 to 34
GenderFemale
5 out of 5 stars.
I loved
3 days ago
I love it. The texture give a natural volume. Easy to apply.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age25 to 34
GenderFemale
5 out of 5 stars.
Great mascara!
3 days ago
Enhances lashes and looks natural. Great mascara and I will be buying more. No clumping even though I am prone, which is a plus!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age45 to 54
GenderFemale
2 out of 5 stars.
Love the look
3 days ago
I loved the look it gave my lashes but it wears off onto my eyelids throughout the day
No, I do not recommend this product.
Helpful?
Response from Maybelline:
3 days ago
Consumer Care Center
Hi there! We are so glad to hear you loved the look of our classic Great Lash Mascara on your lashes, but we're sorry to hear it transferred onto your eyelids throughout the day. To keep your gorgeous lash look completely locked in and smudge-proof all day long, we highly recommend checking out our Great Lash Waterproof Mascara! XO
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Definitely natural looking and easy to wash off at end of night
3 days ago
Love the mascara and will be buying a full size when I run out of the mini. A natural extension of my eyelashes and easy to wash off at the end of the night or morning.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
5 out of 5 stars.
Tried & true
3 days ago
I have ventured into other mascaras the past several years. I was always a pink & green girl and now since receiving the sample, I remember why! I'm back and will not leave again!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Perfection
3 days ago
Black as night, glides well, doesn't have that funky mascara smell, highly recommend!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age45 to 54
GenderFemale
5 out of 5 stars.
Now I remember
3 days ago
I forgot how much I loved this before I switched mascara. Now I remember. The length and thickness are awesome.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Great Product!
3 days ago
The mascara was so light weight and not clumpy! Very easy to apply!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Long lashes
3 days ago
Love this mascara. Goes on smooth. Makes my lashes look long. Great find
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age45 to 54
GenderFemale
1 out of 5 stars.
Not a good mascara did not like it.
3 days ago
Not going to buy this product but I will try a different one.
No, I do not recommend this product.
Helpful?
Response from Maybelline:
3 days ago
Consumer Care Center
Hi there! Thank you for sharing your feedback on our Great Lash Mascara. While this classic pink and green formula might not have been your perfect fit, we are so glad you are open to trying other options in our collection. We invite you to explore our other mascara collections to discover the perfect routine for your lash goals! XO
Review 1
Votes 0
Age65 or over
GenderFemale
5 out of 5 stars.
Good for sparse lashes
3 days ago
I found it to be easy to apply on my sparse thin lashes.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age45 to 54
GenderFemale
5 out of 5 stars.
A classic will never go out of style
3 days ago
I love this mini mascara! It gives my lashes natural looking volume without feeling heavy or clumpy. The formula goes on smoothly, separates my lashes, and lasts all day without smudging. The mini size is perfect for travel or keeping in my purse for touch ups. A great everyday mascara for a fresh, effortless look!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
5 out of 5 stars.
Love it
3 days ago
Maybelline is a brand I have relied on since the 1960s.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
5 out of 5 stars.
Great mascara
3 days ago
Separates and lengthens lashes nicely without smudging
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
4 out of 5 stars.
Just like I remember
3 days ago
Loved the ease of applying and the brush separates well. Stayed on all day. Was somewhat hard to remove so why the 4 stars..
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
2 out of 5 stars.
Dry mascara
3 days ago
I found It was too dry. Because it was dry it did not coat my lashes well. I was disappointed since I like Big Lash usually.
No, I do not recommend this product.
Helpful?
Response from Maybelline:
3 days ago
Consumer Care Center
Hi there! We are so sorry to hear that our Great Lash Mascara felt dry and didn't coat your lashes as beautifully as you expected, especially since you are a fan of our Great Lash BIG. We have shared your feedback regarding the formula texture directly with our quality team for review. We want you to enjoy a smooth, flawless application every time, and we hope your next experience with us is absolutely perfect! XO
Review 1
Votes 0
Age45 to 54
GenderFemale
5 out of 5 stars.
Simple & Beautiful
3 days ago
This is a simple yet beautiful mascara. Nothing fancy but it does just what it’s supposed to. Doesn’t clump, makes my natural lashes look more full.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Love it!!
3 days ago
This was great mascara I love you very much I already went out and bought it and told my mom about it and she likes it also thank you for the free sample and because I got a sample to try it I went and bought it
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age45 to 54
GenderFemale
5 out of 5 stars.
Mascara
3 days ago
Perfect, makes my eyes very beautiful. I enjoy a lot
Yes, I recommend this product.
Helpful?
Anonymous
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Positive experience with natural-looking results
3 days ago
I really enjoyed using this Maybelline Natural Looking Mini Mascara. It applies smoothly without clumping and gives my lashes a naturally defined look that is perfect for everyday wear. The lightweight formula feels comfortable throughout the day and adds noticeable length and volume while still looking effortless. I also love the mini size because it is easy to carry in a makeup bag and great for travel. Overall, it delivers beautiful, natural-looking results and is a great addition to my daily makeup routine.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age65 or over
GenderFemale
4 out of 5 stars.
color of mascara
3 days ago
I like it for volume but I prefer a brown or brown/black. Black looks a little too strong but I might get use to it.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Love it
3 days ago
I love it, I was looking for washable mascara and the sample was perfect so I buy me full size and my friends because that’s what want it, thanks a lot for sample
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Made my lashes look incredible
3 days ago
This mascara made my lashes so thick and full. It is also long lasting.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Great product
3 days ago
It’s dark and it looks very well in the eye. I received a lot of compliments of my eyes when I wore it that day because it compliments with my eyeshadow and eyeliner
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Great Lash Is A Classic
3 days ago
Definitely a classic mascara that brings out your lashes. Affordable and awesome.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
Excellent staying power
3 days ago
Excellent all day lashes with a natural look and removal is easy!
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
Love this mascara
3 days ago
I still love this mascara, it can compete head to head with more expensive brands.
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age35 to 44
GenderFemale
5 out of 5 stars.
like it
3 days ago
I like all the brush and the way it makes my lashes so long and bold
Yes, I recommend this product.
Helpful?
Review 1
Votes 0
Age55 to 64
GenderFemale
5 out of 5 stars.
The best!
3 days ago
This mascara is the GOAT! It’s amazing. It separates and is just the perfect consistency to coat lashes with no sticky mess. No clumps. No flaking.
Yes, I recommend this product.
Helpful?
9 – 38 of 1379 Reviews
Questions
1 - 10 of 35 Questions
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Q: I'm 74 with hazel eyes and a golden blonde pixie haircut. I now feel that black mascara is too harsh, should I switch to dark brown or brown?
a year ago1 Answer
- A: Hi wahine! Thanks for reaching out about Great Lash®. Hazel eyes tend to have a bit of brown and green in them, so you can pretty much wear any colored mascara you want– lucky you! But, it’s up to you to decide which color in your eyes you want to bring out. In addition to blue and pink, hazel eyes play super well with purple shades, such as burgundy-colored mascara since it’s technically a mix of the two.a year agoHelpful?
Q: Do they still make great lash waterproof mascara?
a year ago1 Answer
- A: Hi Rhondakop! Thanks for reaching out. Yes! We still manufacture Great Lash Waterproof Mascara in shades: Very Black and Brownish Black. You can find this product in your local retail stores or purchase online from an online retailer. You may also find our Product Locator on our website helpful to find a store near you that carries it.a year agoHelpful?
Q: Where is the production date found?
a year ago1 Answer
- A: Hello there! Thank you for your interest in our Great Lash®.Unless stamped with an expiration date, our products do not expire! Our products have been tested to have at least a 3-year shelf life if unopened and stored at normal room temperature, during which they will retain their integrity and perform as expected. If your product looks and smells the way it normally does, it is good to use. We hope this helped!a year agoHelpful?
Q: Is great lash very black mascara gluten free
2 years ago1 Answer
- A: Hello there! Most ingredients derived from grain sources are highly refined and retain no traces of gluten proteins. For less refined ingredients from natural sources, Maybelline has established strict limits on the level of potentially allergenic proteins. Since individuals exhibit a wide range of sensitivities to these proteins, if you have any questions or concerns you should discuss with your medical care provider. All the ingredients we use in a product are listed on the package or the label of the product itself. For products too small to accommodate the list, a separate ingredient list is available on the display unit in the store for your convenience. Since some ingredients are known by more than one name, we use the standard industry FDA-recognized names. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient.2 years agoHelpful?
Q: Dear Maybaline, Why oh WHY did you change your formula after all these years. This latest tube I bought is terrible. I struggle to get it on (I get that it takes a few days for a new tube to be right but I have waited a week). And I can't remove either!
2 years ago1 Answer
- A: Hi there! We appreciate you reaching out about our Great Lash Washable Mascara. We want to look into this issue further. Please contact us at 800-944-0730, M-F 9:00 am – 5:30 pm ET for assistance and provide reference #30377502. Looking forward to speaking with you. It would be helpful if you could have the product available when you call2 years agoHelpful?
Q: Hi I have worn this great lash blackest black for a long time which I change every 3 months this time it is very very dry anyone else
6 years ago2 Answers
- A: AGREE!!! I also use baby oil to get it off and this new one I just bought WILL NOT COME OFF. I have no idea why they changed their formula.2 years agoHelpful?
Q: Hello, lately I have noticed a big difference in quality with the Brownish Black Waterproof Great Lash products. Seems they do not apply or last like they used to and the look when applied is very different between containers. Why is this?
3 years ago1 Answer
- A: Hi there. It is possible that minor changes have been made in the formula of a product; however, the performance should meet or exceed previous results and may not be noticeable at all. There are different reasons why a formula might be changed; availability of ingredients, changing industry requirements, and product improvements are common examples. The ingredients listed on the physical product are always accurate listing. We hope this helps!3 years agoHelpful?
Q: Is Brownish Black or Dark Brown Darker? THe colors above look like Dark Brown is darker, but the names are confusing. Thank you
4 years ago1 Answer
- A: Hi there, thank you for inquiring about our Great Lash® Washable Mascara! We want to help you the best way we can! The shade Brownish Black is a bit lighter. We recommend trying the Tap & Try feature found on our website to see which of our shades are best for you! We hope this helps! :)4 years agoHelpful?
Q: Why am I unable to wear this mascara after using it daily for over 60 yrs? Why bus it not hypoallergenic?
5 years ago1 Answer
- A: Hi there! Thank you for your feedback, we are disappointed to hear that your experience with our Great Lash Mascara was not the best, we will be passing this information on to our production team. Please call us at your earliest convenience at 800-944-0730 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.5 years agoHelpful?
Q: Am I the only customer who has noticed the tube of mascara isn’t lasting as long? I barely get 3 weeks of once daily use from a tube. Have been a loyal customer for 45 years and a tube used to last much longer.
6 years ago3 Answers
- A: I totally agree! I have been using the Royal Blue for years and the last 3 tubes I bought there was hardly any in it! As a matter of fact I returned the last one because I couldn’t get any out!! So disappointed.....5 years agoHelpful?
1 - 10 of 35 Questions