Athleisure Gym Makeup

Athleisure makeup refers to the makeup trend that is designed to be worn during athletic activities as well as casual settings. It is typically characterized by its natural, effortless look and its focus on comfort and functionality. Athleisure makeup is often sweatproof and waterproof, making it ideal for those who want to look their best while staying active.

Ready to give athleisure makeup a try? Here are two looks to get you started:

 

1. The Casual Athleisure Look

This look is for those who want a natural, everyday look that feels effortlessly lightweight that they can wear to the gym or to run errands. 

 

Step One: Start with Your Base

To achieve this look, start with a light foundation. If you’re planning to spend time in the sun, opt for Dream BB Fresh® BB Cream with SPF 30 for sheer coverage. If you’re looking for light to medium coverage, reach for Super Stay® Up to 24HR Skin Tint with Vitamin C. Whichever you choose, start out with a lightweight base. Super Stay® Skin Tint resists sweat, humidity, and fading, which makes it great for workouts and errands.

Step Two: Even Out Your Complexion

If desired, add a touch of concealer to any areas that need coverage, such as blemishes or dark circles.

Step Three: Apply a Natural Eyeshadow

Next, apply a natural eyeshadow shade of creamy, no flake eyeshadow like Color Tattoo® Eye Stix Multi-Use Eyeshadow. The creamy formula will help resist caking or issues associated with working out.

Step Four: Finishing Touches

Finish with a coat of waterproof mascara and a hydrating lip gloss in a natural color, such as Lifter Gloss® in Ice, or try a hydrating oil balm like Lifter Glaze™ in Pink Drip.

2. The Post-Workout Glow Makeup Look

This athleisure makeup look is perfect for those who want to look like they’re refreshed and radiant after a workout—no workout necessary.

Step One: Hydrate

To achieve this look, start with a hydrating primer such as the Poreless Jelly™ Up to 24Hr Hydrating Blur Primer. This will help your makeup stay in place as well as give your skin a hydrated glow.

Step Two: Use Luminous Foundation 

Use a luminous foundation to give your skin that glowy post-workout look. We recommend Super Stay® Lumi-Matte Foundation. Its light-as-air formula, infused with amino acids, gives a luminous matte finish.

Step Three: Create Your Post-Workout Flush

The key to this look is creating a flush that looks like the natural flush that comes to your cheeks after a workout. Use Sunkisser Multi-Use Liquid Blush and Bronzer on the apples of your cheeks for a glowy blush. Select a shade that matches your natural color when you flush.

Step Four: Define with an Illuminating Highlighter

Highlight your cheekbones and temples to create dimension and even more glow. You can use a stick highlighter such as Facestudio® Master Strobing Stick™, or you can dust your temples, nose, and cheekbones with a powder such as Facestudio® Master Holographic® Prismatic Highlighter.

Step Five: Choose a Glossy Lip Color

Choose a neutral shade of lip gloss or tinted balm for a natural and hydrated shine. The star of the show with this look is your glowy skin.

Step Six: Add Shimmer to Your Eyelids

Choose a nude shimmer shade of creamy eyeshadow such as Color Tattoo® Eye Stix in shade I Am Courageous. The slight bit of shimmer will help your eyes pop without taking away from the natural glow of this look. Add a coat of waterproof mascara to finish off your eye look.

Step Seven: Finish with Glass Skin Setting Spray

Set your look in place with a dewy finish setting spray like Facestudio® Glass Spray Finishing Spray. Your post-workout glow is now complete! You’ll look like you just took a brisk run—and only we’ll know it was the power of makeup.