How to do Latte Makeup & Espresso Makeup

Latte makeup is the latest makeup trend taking the beauty world by storm, inspired by the creamy, inviting hues of a fresh latte. This warm and bronzy makeup aesthetic, also known as "espresso makeup," is all about creating a natural, sunkissed, and effortlessly chic look. If you're looking to master the latte makeup trend and achieve a flawless, bronzed makeup look, you've come to the right place. With Maybelline New York's extensive range of products, you can easily recreate this buzzy look and elevate your makeup game.


Here's a comprehensive guide to help you achieve the perfect latte makeup look.

What is latte makeup?

As its name implies, this coffee-inspired look is all about monochromatic browns. The bronze makeup look calls for sun-kissed skin achieved by a combination of foundation and bronzer followed by other elements of universally flattering brown. This can include brown eyeshadow for the eyes and brown lipstick for the lips.

Thanks to the many different shades of brown, with some skewing warmer and others more cool-toned, this latte makeup trend works across all skin tones. Because of this, anyone is able to rock this trend once they find their shade matches. If you don't know your undertones, a quick trick is to look at the color of your veins. If they're blue or purple, you're probably cool-toned, if they're more green, you're likely warm-toned, but if you see a combination of blue and green, you may be neutral. Knowing this can help you to choose the nude lipsticks and brown shades that best flatter you for this latte makeup trend.

The latte makeup look can be as subtle or as dramatic as you like. For a pared-back look, simply use a bronzer to warm up your skin, espresso makeup on your eyes, and nude lipstick. For a more glamorous look, add some shimmery brown eyeshadow to your lids and a darker shade of brown lipstick.

No matter how you wear it, latte makeup is a great way to create a warm and inviting look that's perfect for any occasion.

Who Started the Latte Makeup Trend?

The latte makeup trend was started by TikTok creator, Rachel Rigler, who described the look as “warm and bronzey, milky and effortless.” After going viral, the latte makeup trend has been seen on many celebrities, including Haley Bieber, Gigi Hadid, and Jennifer Lopez.

What is Espresso Makeup?

Espresso makeup is the more caffeinated version of latte makeup if you will. Latte makeup has the milky element to it, making it softer and more diffused while espresso makeup is meant to be darker and moodier much like a shot of espresso sans milk. Instead of using light brown and taupe eyeshadows as you would with latte makeup, the espresso makeup trend calls for richer browns and almost-black smokey shades.

Who Started the Espresso Makeup Trend?

The espresso makeup trend was started by another TikTok creator, Danielle Marcan. In the caption of her video, she referred to her espresso makeup look as “the grunge sister of the latte makeup,” since it’s overall darker, moodier and more lived-in than the latte makeup trend.

What Is The Difference Between Latte Makeup And Espresso Makeup?

The difference between latte makeup and espresso makeup is that latte makeup is the lighter, softer version while espresso makeup is darker and more intense. If you find yourself confusing the two, just think of the color of a latte drink versus an espresso– the milk in the latte makes it much creamier looking than a shot of espresso. You can also think of it in terms of aesthetics, a latte makeup look would be more appealing for someone who likes a clean girl look, but espresso makeup suits someone more into the grunge, rockstar girlfriend vibe.

How to do latte makeup

The great thing about the latte trend is that it's essentially just nude makeup, but a little elevated thanks to some extra touches that can come in the form of some faux freckles or an inner corner eye highlight, similar to the popular 'espresso' makeup look. Just as you can personalize your order at the coffee shop, latte makeup is all about customization.

Step 1: Lay Your Base

The first step to achieving the latte and espresso makeup trends is to apply a base product such as a foundation, tinted moisturizer, or skin tint, depending on how much coverage you want and your desired finish. For the latte makeup look specifically, we recommend a lighter-weight formula such as Super Stay Skin Tint to allow your natural skin to shine through. It will also give you a dewier finish rather than matte.

Step 2: Bronze it Up

Because the latte makeup trend is heavy on brown and bronze-y shades, choosing and applying your bronzer is a very important step. Typically, the best bronzer shade is going to be one or two shades darker than your natural skin tone. Sunkisser Liquid Blush and Bronzer comes with a doe foot applicator that makes it easy to apply in areas where the sun naturally hits such as on the forehead, along the cheekbones, and down the nose. This will help to warm up your skin for the glowy, sun-kissed effect that the latte makeup look is known for.

Step 3: Swipe on Some Shadow

As far as the eyes go, latte makeup is all about enhancing your natural features. Think of a warm brown eyeshadow that's just a few shades darker than your skin tone. (The classic 'espresso' makeup look uses dark browns and blacks, but latte makeup is a softer version that's more approachable and beginner-friendly.) Blend your shadow into the crease of your eyelid, and then add a touch of shimmer to the center of your lid. Color Tattoo Shadow Stix in I am Courageous is the prettiest champagne shade that’ll make your eyes pop. You can also add a thin line of brown eyeliner to the upper lash line.

Step 4: Find Your Flutter

To stick with the brown theme, grab a brown mascara that meets your lash needs. If you want to emphasize the length of your lashes, go for Lash Sensational Sky High Washable Mascara in True Brown. Worried about your mascara running? A waterproof formula is the one for you– try Lash Sensational Sky High Waterproof in Brownish Black. But, if you’re after some volume, you’ll love Lash Sensational Firework Mascara in Brownish Black. To ensure that your lashes get a hefty dose of mascara from root to tip, try wiggling the spoolie at the base of your lashes before brushing it up and out.

Step 5: Perfect Your Pout

On the lips, stick with sheer or nude lipstick in shades of brown, mauve, and pink. The goal is to create a natural-looking flush of color that complements your skin tone. Avoid anything too matte or glossy, as these can look too harsh for the latte makeup look.

Step 6: Set It

To lock in your handy work, it’s smart to enlist the help of a setting powder and setting spray. Concentrate a translucent powder in areas that tend to crease or get greasy such as under the eyes, on and around the nose as well as the forehead and chin. Then, spritz a setting spray in a “Z” formation over your face, which will guarantee the perfect amount of coverage to keep your makeup in place all day. Depending on the finish you want, you can choose a mattifying spray such as FaceStudio Lasting Fix or a dewy one like FaceStudio Glass Spray

Latte makeup is a great way to create a natural, everyday look that's still a little bit special. It's perfect for those days when you want to look your best without putting in a lot of effort. So next time you're looking for a new makeup look to try, give latte makeup a try.

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How to Do Espresso Makeup

Differing from the more subtle, sheer nature of latte makeup, espresso makeup takes things up a notch, utilizing darker shades that impart more dimension and depth.

Step 1: Prep Your Skin & Moisturize

As with any makeup look, a good place to start is by prepping your skin with a moisturizer, which will leave skin plump and dewy– the perfect canvas for your base.

Step 2: Apply Your Base

With espresso makeup, because it’s a little more heavy-handed than latte makeup, you can totally go for full-coverage foundation if you want to. Applying your foundation with a densely-packed brush will ensure that you get even, flawless coverage without sheering it out like using a damp makeup sponge or your fingers will.

Step 3: Apply Espresso-Inspired Eyeshadow Shades

Espresso eye makeup calls for deeper shades than latte makeup, so go for darker browns and blacks. You’re going to want to create a smokey look that concentrates the darkest shade on the outer corners. For the easiest application, you can simply smudge a shadow crayon like Color Tattoo Eye Stix in I am Determined or I am Rebellious onto your lid and then use your ring finger to smoke it out, adding more as you go for more dimension and depth.

Step 4: Contour Your Face

Because espresso makeup is a little more glam, you’ll want to incorporate some contouring, which has the power to sculpt and enhance your features, no matter your face shape. Pro tip: to create your contour, apply a shimmer-free formula that’s cooler in tone than your bronzer– draw number “3”s on each side of your face, curving along your forehead, right under your cheekbones, and then along your jaw. Blend well with an angled brush for the most natural-looking shadows.

Step 5: Add Warmth with Bronzer

After you’ve contoured with a cooler shade, it’s time to warm up your skin with some bronzer. You’ll still want to go for one or two shades darker than your skin tone, but this time, you’re trying to create the look of a tan rather than shadows. To achieve this, look for a shade with more peach to it. And a formula with shimmer works because it will reflect light for a sun-kissed glow. Sun Kisser Liquid Blush and Bronzer is a lightweight, creamy formula that will melt right into the skin for a believable-looking glow.

Step 6: Add Blush & Highlight

On your cheekbones, add a pop of color with some blush, and then dab some highlighter onto the high points of your face to reflect light. Think: the tops of your cheeks, along your brow bone, on the tip of your nose, and on your Cupid’s bow.

Step 7: Swipe on Lip Liner & Lipstick

Nude lips are the move for espresso makeup, but rather than sticking to a shade that is super close to your skin tone, go a little deeper and bolder. To fake a slightly fuller pout, choose a brown-toned lip liner and draw slightly outside of the border of your lips. Some formulas like Lifter Liner will pack skin-loving ingredients such as hyaluronic acid, which helps to hydrate and plump. Follow with a lipstick in the same shade or slightly lighter than your liner. You can use your finger to blur the two together for an almost ombré effect. For a high-shine finish, go for SuperStay Vinyl Ink, but for more of a matte look, try SuperStay Matte Ink.

Step 8: Set Your Look

This step will be the exact same as with latte makeup. To lock in your handy work, it’s smart to enlist the help of a setting powder and setting spray. Concentrate a translucent powder in areas that tend to crease or get greasy such as under the eyes, on and around the nose as well as the forehead and chin. Then, spritz a setting spray in a “Z” formation over your face, which will guarantee the perfect amount of coverage. Depending on the finish you want, you can choose a mattifying spray such as FaceStudio Lasting Fix or a dewy one like FaceStudio Glass Spray.

Next time you want to try out a new makeup look for a special event or a night out, look no further than espresso makeup. This smoky glam look is perfect for any occasion that you want to feel sexy, yet polished. Be sure to share your look on Instagram and tag Maybelline so we can see your espresso creation.

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