Country/Region
Read our Privacy Policy.
We’ll email you instructions to reset your password. Make sure you enter the same email address you used to sign up to your account
When first starting to wear makeup, often times that very first eyeliner is a low-key brown. It's pretty, it's appropriate, and it's neutral. With time, confidence and expertise, you graduate to black eyeliner, and for many, never think about brown eyeliner again. Big mistake!
You'd be amazed at how something so small as using brown eyeliner as opposed to black can make such a difference to your makeup look. Black eyeliner can look a bit harsh, especially when worn in high-impact looks, like along the waterline of the lower lashes, in a smudgy rocker eye, or even an iconic cat eye. Whereas any of these looks done in black eyeliner might read a bit intense, when they're done in smooth, serene brown the effect is softer, subtler, and therefore hits that perfect balance. It's also much more daytime-friendly and office appropriate.
Use brown eyeliner exactly how you would black, grey or colored eyeliner. A classic brown eyeliner pencil like Tattoostudio Gel Pencil Eyeliner in Smooth Walnut is a jack of all trades for any makeup bag, and can be as neat and minimal or as bold and graphic as your artistry allows. For evening, try a precise wing of chocolate-y liquid liner like Tattoostudio Liquid Ink Eyeliner in Dark Brown Henna, a dark, almost-black brown, or Rustic Brown, which is a few shades lighter.
Ps—You don't have to pair brown liner with brown mascara—feel free to mix it up with black mascara or even colored mascara! Brown eyeliner goes with every color, and never looks wrong.